Activision Blizzard, Inc. (NASDAQ:ATVI – Get Rating) was the target of some unusual options trading on Friday. Investors purchased 243,428 put options on the stock. This represents an increase of approximately 306% compared to the average daily volume of 59,902 put options.

Activision Blizzard Trading Up 5.9 %

Activision Blizzard stock opened at $84.39 on Friday. The company has a quick ratio of 4.07, a current ratio of 4.07 and a debt-to-equity ratio of 0.19. Activision Blizzard has a 52 week low of $70.94 and a 52 week high of $85.72. The company has a market capitalization of $66.18 billion, a price-to-earnings ratio of 43.95, a price-to-earnings-growth ratio of 2.43 and a beta of 0.42. The stock has a 50-day moving average price of $77.04 and a 200 day moving average price of $75.70.

Analysts Set New Price Targets

Several equities analysts have issued reports on ATVI shares. JPMorgan Chase & Co. cut their target price on Activision Blizzard from $95.00 to $86.00 in a research note on Monday, November 28th. Roth Capital reiterated a "buy" rating on shares of Activision Blizzard in a research note on Friday, February 10th. Wells Fargo & Company upgraded Activision Blizzard from an "equal weight" rating to an "overweight" rating and set a $95.00 target price on the stock in a research note on Monday, November 28th. Wedbush reiterated an "outperform" rating and issued a $95.00 target price on shares of Activision Blizzard in a research note on Friday, January 27th. Finally, Truist Financial upgraded Activision Blizzard from a "hold" rating to a "buy" rating and lifted their target price for the company from $79.00 to $81.00 in a research note on Monday, November 28th. One research analyst has rated the stock with a hold rating and fifteen have assigned a buy rating to the company's stock. Based on data from MarketBeat.com, the company currently has a consensus rating of "Moderate Buy" and a consensus target price of $91.36.

Insider Buying and Selling at Activision Blizzard

In related news, COO Daniel Alegre sold 8,847 shares of the business's stock in a transaction that occurred on Monday, March 13th. The stock was sold at an average price of $78.50, for a total value of $694,489.50. Following the completion of the sale, the chief operating officer now owns 156,170 shares in the company, valued at $12,259,345. The sale was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through the SEC website. Company insiders own 1.10% of the company's stock.

Institutional Inflows and Outflows

A number of large investors have recently bought and sold shares of ATVI. ETF Managers Group LLC increased its position in shares of Activision Blizzard by 7.1% during the fourth quarter. ETF Managers Group LLC now owns 18,184 shares of the company's stock worth $1,392,000 after purchasing an additional 1,198 shares in the last quarter. B. Riley Wealth Advisors Inc. increased its position in shares of Activision Blizzard by 4.8% during the fourth quarter. B. Riley Wealth Advisors Inc. now owns 4,928 shares of the company's stock worth $377,000 after purchasing an additional 224 shares in the last quarter. Rockefeller Capital Management L.P. increased its position in shares of Activision Blizzard by 47.4% during the fourth quarter. Rockefeller Capital Management L.P. now owns 190,073 shares of the company's stock worth $14,548,000 after purchasing an additional 61,138 shares in the last quarter. Regal Investment Advisors LLC purchased a new stake in shares of Activision Blizzard during the fourth quarter worth approximately $203,000. Finally, Voya Investment Management LLC increased its position in shares of Activision Blizzard by 248.8% during the fourth quarter. Voya Investment Management LLC now owns 1,034,648 shares of the company's stock worth $79,202,000 after purchasing an additional 738,029 shares in the last quarter. 79.34% of the stock is owned by institutional investors and hedge funds.

About Activision Blizzard

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Activision Blizzard, Inc engages in the development and publication of entertainment content and services. It operates through the following segments: Activision Publishing Inc, Blizzard Entertainment Inc, and King Digital Entertainment. The Activision Publishing Inc segment delivers content through both premium and free-to-play offerings, as well as by licensing software to third-party or related-party companies that distribute Activision products.

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