ATIF Holdings Limited (NASDAQ:ATIF, the " , Company" , or " , ATIF" , ))))) is pleased to announce that it through its wholly-owned subsidiary, ATIF Business Consulting, LLC, has entered into a definitive consulting agreement (the "Agreement") with New Century Logistics (BVI) Limited (" New Century ") to provide it with IPO advisory services. New Century is a Hong Kong based freight forwarding service provider with operations in Hong Kong and Shenzhen, China.

Pursuant to the Agreement, the Company will be the lead advisor for New Century's IPO process and shall assist New Century to identify and engage third party service providers, including auditors, valuators, stock exchange advisors, investor relation firm and other IPO service providers.

New Century is a professional air and sea freight forwarding service provider, specializing in the sale of cargo space, collection of cargo, outside airport air cargo screening, pallets, preparation of cargo documents, customs clearance and port handling of cargo, and related services such as local shipping. New Century has served customers from more than 140 countries.

In the past 15 years, New Century has developed rapidly and built an excellent brand as an air service provider in Hong Kong and Shenzhen. Through continuous innovation and development, New Century has won high recognition from customers and peers.

"We are very excited to participate in New Century's planned public listing, which will serve as a major catalyst for their continued growth," said Jun Liu, ATIF's President, CEO and Chairman of the Board, "As a logistics company engaged in professional international air transportation, New Century has more than 15 years of professional international air transportation service history in Hong Kong and a mature professional operation service team. Moreover, New Century has taken a sophisticated approach to optimizing the entire range of air cargo management for the benefit of its customers and partners. ATIF hopes that a public listing will provide New Century with additional growth opportunities, expand their air service provider brand presence and enhance their ability to address the challenges faced by the global supply chain."

New Century Chairman Ngan Ching Shun states, "After extensive research and exploration, and eliminating a number of highly qualified service providers, we are pleased to be working with ATIF, an international organization, to help us build our IPO team and achieve our goal of becoming a public company. Going public is a daunting task and a team of experienced advisors with a proven track record of success is essential, especially when dealing with challenging capital markets, and we are pleased to take this important step with ATIF, which we hope to help us gain great access to U.S. and offshore investment institutions and individual investors."