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British Fashion Brand Burberry's H1 Sales Climb 11%; Unveils Growth Strategy

British Fashion Brand Burberry's H1 Sales Climb 11%; Unveils Growth Strategy

英国时尚品牌巴宝莉上半年销售额增长11％；公布增长战略
Benzinga Real-time News ·  2022/11/17 18:30
  • British luxury brand Burberry Group ADR (OTC:BURBY) reported its second-quarter FY23 comparable store sales growth of 11%.
  • The progress happened due to increased tourist spend.
  • The brand reported first-half revenue of £1.35 billion, a 5% Y/Y increase in constant exchange rates, and 11% on a reported FX basis.
  • Adjusted operating profit for the period climbed 6% at CER to £238 million.
  • Chief Executive Officer Jonathan Akeroyd presented the strategy for the next phase for Burberry, including a target to double sales of leather goods, shoes, and women's ready to wear.
  • "Burberry has an extraordinary legacy, a unique British heritage and a very strong platform to build on, as shown in our half-year results," said Akeroyd.
  • The strategy also aims to refocus on Britishness and strengthen the connection with British design, craft and culture.
  • Price Action: BURBY shares closed lower by 2.82% at $23.23 on Wednesday.
  • Photo Via Company
  • 英国奢侈品牌 巴宝莉集团 ADR 场外交易代码：BURBY）报告称，其23财年第二季度同类门店销售额增长了11％。
  • 之所以取得进展，是因为游客支出的增加。
  • 该品牌公布的上半年收入为13.5亿英镑，固定汇率同比增长5％，按报告的外汇计算增长11％。
  • 按CER计算，该期间调整后的营业利润增长了6％，达到2.38亿英镑。
  • 首席执行官乔纳森·阿克罗伊德介绍了巴宝莉下一阶段的战略，包括将皮具、鞋子和女士成衣的销量翻一番的目标。
  • 阿克罗伊德说：“正如我们的半年度业绩所示，巴宝莉有着非凡的遗产、独特的英国传统和非常强大的基础可以继续前进。”
  • 该战略还旨在重新关注英国性，加强与英国设计、工艺和文化的联系。
  • 价格走势： 周三，BURBY股价收盘下跌2.82％，至23.23美元。
  • 照片来自公司

译文内容由第三方软件翻译。


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