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Global Automotive App Stores Market Analysis Report 2022 Featuring Faurecia, Harman, Visteon, Google, & Apple
《2022年全球汽车应用商店市场分析报告》,包括佛吉亚、哈曼、威斯蒂安、谷歌和苹果

PR Newswire ·  {{timeTz}}

DUBLIN, Oct. 3, 2022 /PRNewswire/ -- The "Strategic Analysis of Automotive App Stores Market" report has been added to  ResearchAndMarkets.com's offering.

都柏林,2022年10月3日/美通社/--《汽车应用商店市场战略分析》报告新增Research andMarkets.com的献祭。

The study addresses new business models, growth opportunities and recommendations for different stakeholders to envision better customer-centric decisions and integrate technology and connectivity in cars.

这项研究旨在为不同的利益相关者提供新的商业模式、增长机会和建议,以设想更好的以客户为中心的决策,并将技术和连接整合到汽车中。

This strategic analysis of app stores offers insight into a new business model that will shape the automotive industry in the coming years.

这一对应用商店的战略分析为我们提供了一种新的商业模式,这种模式将在未来几年塑造汽车行业。

The in-car app store ecosystem consists primarily of automakers, brands, platform providers, app store developers, payment integrators, and users. The study also analyzes current developments in the in-car app store, white-label app store providers, services, and technology and partnerships that are in place today, as well as likely developments that will occur in this space.

车载应用商店生态系统主要由汽车制造商、品牌、平台提供商、应用商店开发商、支付集成商和用户组成。该研究还分析了车载应用商店、白标应用商店提供商、服务、现有技术和合作伙伴关系的当前发展,以及该领域可能出现的发展。

Automakers can transcend their current role as manufacturers to become technology partners by embracing digital transformation and enhancing the customer journey throughout the vehicle's lifecycle through vehicle infotainment and introducing new touchpoints by creating an app store platform.

汽车制造商可以超越目前制造商的角色,成为技术合作伙伴,方法是拥抱数字化转型,通过车辆信息娱乐增强客户在整个车辆生命周期中的旅程,并通过创建应用商店平台引入新的接触点。

By leveraging the mobile app store and incorporating it in vehicles, automotive companies are providing a new channel for consumers to extend their digital lifestyle, which will become an important determinant of purchase. Building an app store will become an essential feature that may help truly distinguish the vehicle ownership experience.

通过利用移动应用商店并将其整合到车辆中,汽车公司正在为消费者提供一种新的渠道,以扩展他们的数字生活方式,这将成为购买的重要决定因素。建立应用商店将成为一项基本功能,可能有助于真正区分车辆拥有体验。

Vehicle owners who are digitally savvy will expect the same ease of use and experience found in the smartphone industry. The challenge is to identify the right tools and partners to develop the right solutions and have a positive impact on the vehicle ownership journey. This study investigates potential avenues for new customer-facing tools to pioneer customer experience and potential ways for the app store platform automotive adoption.

精通数字技术的车主将期待与智能手机行业一样的易用性和体验。挑战是找到合适的工具和合作伙伴来开发合适的解决方案,并对车辆拥有之旅产生积极影响。这项研究调查了新的面向客户的工具引领客户体验的潜在途径,以及应用程序商店平台Automotive采用的潜在方式。

Secondary and primary research methods helped develop the analysis and identify opportunities. The evolution of the app store, recent OEM initiatives in the app store domain, ecosystem analysis, and future roadmap are also analyzed. 

次要和主要的研究方法有助于开展分析和发现机会。还分析了应用商店的演变、应用商店领域最近的OEM举措、生态系统分析和未来路线图。

Research Scope

研究范围

  • Decode the app store for the automotive sector.
  • Identify existing and upcoming business models offered for the in-vehicle app store.
  • Classify ecosystem players according to their functions in the market.
  • Analyze the future impact of app store data generated from the vehicles.
  • Describe the structure of the automotive app store value chain.
  • Analyze Tier I suppliers' strategic investment in the app store landscape.
  • Map future roadmap of automotive app store.
  • 破译汽车行业的应用商店。
  • 确定为车载应用商店提供的现有和即将推出的商业模式。
  • 根据生态系统参与者在市场中的功能对其进行分类。
  • 分析车辆生成的应用商店数据的未来影响。
  • 描述汽车应用商店价值链的结构。
  • 分析Tier I供应商在应用商店领域的战略投资。
  • 绘制汽车应用商店的未来路线图。

Key Issues Addressed

解决的关键问题

  • How will a similar app store to smartphone industry be integrated in the automotive industry?
  • Who are the key stakeholders involved? What are the key partnerships that need to be built to be successful?
  • Which important factors are influencing innovation in the app store ecosystem?
  • What are the key industry initiatives? Which participants are impacting technology development?
  • What future growth opportunities will present themselves?
  • 一个类似于智能手机行业的应用商店将如何整合到汽车行业?
  • 参与其中的关键利益相关者有哪些?要取得成功,需要建立哪些关键的伙伴关系?
  • 哪些重要因素正在影响应用商店生态系统的创新?
  • 行业的主要举措是什么?哪些参与者正在影响技术开发?
  • 未来的增长机会会是什么?

Key Topics Covered:

涵盖的主要主题:

1. Strategic Imperatives

1.战略要务

  • Why Is It Increasingly Difficult to Grow?
  • The Strategic Imperative 
  • The Impact of the Top 3 Strategic Imperatives on the Automotive App Store Industry
  • Growth Opportunities Fuel the Growth Pipeline Engine
  • 为什么增长变得越来越困难?
  • 战略当务之急
  • 三大战略要务对汽车应用商店行业的影响
  • 增长机会为增长管道引擎提供动力

2. Growth Opportunity Analysis

2.增长机会分析

  • Decoding App Store
  • Automotive App Store Value Chain
  • Evolution of the App Store
  • Automotive Digital Medium: Untapped Potential
  • App Store Economy
  • Google's Foray into the Automotive Space
  • Android Auto's App Ecosystem: Cars App Library
  • Apple's Plan for the Automotive Industry
  • Market Growth Analysis - Investments and Focus Areas
  • Strategic Options for Automakers
  • OEM Recent Initiatives in App Store Domain
  • App Store to Create New Income Streams for Automakers
  • App Store Ecosystem
  • Key Requirements for App Store Adoption
  • Tier I Suppliers' Strategic Investment in App Store Landscape
  • Harman Ignite App Store
  • Faurecia Aptoide App store
  • Visteon AllGo App Store
  • App Store Data Management - Regional Differences
  • In-Car Applications Roadmap
  • Migration from App-as-a-Service to Insights-as-a-Service
  • Growth Drivers
  • Growth Restraints
  • Strategic Imperatives for Success and Growth
  • What's in it for OEMs?
  • Automakers App Stores: The Way Forward
  • 解码应用商店
  • 汽车应用商店价值链
  • App Store的演变
  • 汽车数字媒体:未开发的潜力
  • 应用商店经济
  • 谷歌进军汽车领域
  • 安卓汽车的应用生态系统:汽车应用程序库
  • 苹果对汽车行业的计划
  • 市场增长分析-投资和重点领域
  • 汽车制造商的战略选择
  • OEM在App Store领域的最新举措
  • 应用商店将为汽车制造商创造新的收入来源
  • 应用商店生态系统
  • App Store采用的关键要求
  • 一级供应商对App Store环境的战略投资
  • Harman Ignite应用商店
  • 佛吉亚Aptoide应用商店
  • 威斯蒂安Algo应用商店
  • 应用商店数据管理-地区差异
  • 车载应用路线图
  • 从应用即服务迁移到洞察即服务
  • 增长动力
  • 增长制约因素
  • 成功和增长的战略要务
  • 这对原始设备制造商有什么好处?
  • 汽车制造商应用商店:前进的道路

3. Growth Opportunity Universe

3.成长机会宇宙

  • Growth Opportunity 1: OEM Building Branded App Store
  • Growth Opportunity 2: Data Security and Privacy Critical for App Store Success
  • Growth Opportunity 3: Integrating Payment Interface in App-Store
  • 增长机会1:OEM打造品牌应用商店
  • 增长机会2:数据安全和隐私对App Store的成功至关重要
  • 增长机会3:在App-Store中集成支付界面

Companies Mentioned

提到的公司

  • Faurecia
  • Harman
  • Visteon
  • Google 
  • Apple
  • 佛吉亚
  • 哈曼
  • 威斯蒂安公司
  • 谷歌
  • 苹果

For more information about this report visit

有关本报告的更多信息,请访问

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