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Hisense Fisher Yu: Laser TV Enters TriChroma Era in 2021

Hisense Fisher Yu: Laser TV Enters TriChroma Era in 2021

海信Fisher Yu:2021年激光電視進入三色時代
美通社 ·  2021/01/11 22:29

QINGDAO, China, Jan. 11, 2021 /PRNewswire/ -- "In 2021, as a leader in the laser display industry, Hisense will bring Laser TV into the TriChroma era!" On January 11th, Fisher Yu, the President of Hisense Visual Technology, officially announced at the virtual CES 2021 that Hisense will launch a full range of TriChroma Laser TVs with screen sizes ranging from 75-inch to 100-inch, and its brightness, color gamut, and immersion experience are significantly improved. It means that Hisense officially brings Laser TV into the TriChroma era.

中國青島2021年1月11日/美通社/--《2021年,作為激光顯示行業的領軍者,海信將把激光電視帶入三色時代!1月11日,海信視覺科技總裁餘飛在虛擬CES 2021上正式宣佈,海信將推出屏幕尺寸從75英寸到100英寸的全系列三色激光電視,亮度、色域、沉浸體驗都有明顯提升。意味着海信正式將激光電視帶入三色時代。

In 2021, as a leader in the laser display industry, Hisense will bring Laser TV into the TriChroma era!
In 2021, as a leader in the laser display industry, Hisense will bring Laser TV into the TriChroma era!

2021年,作為激光顯示行業的領頭羊,海信將把激光電視帶入三色時代!

As the global vane in consumer electronics industry, CES has attracted much attention every year. Affected by the epidemic, CES 2021 embraces its first-ever virtual event in history. Hisense made its debut at the 2021 Consumer Electronics Show at 7 am on January 11th. As usual, Hisense will launch the latest laser TV products as the most important part of CES. This year is no exception, and Hisense officially launches TriChroma Laser TV with screen sizes ranging from 75-inch to 100-inch.

作為消費電子行業的全球風向標,CES每年都備受關注。受疫情影響,CES 2021迎來了歷史上第一次虛擬活動。週五上午7點,海信在2021年消費電子展上首次亮相。1月11日。像往常一樣,海信將推出最新的激光電視產品,作為CES最重要的一部分。今年也不例外,海信正式推出屏幕尺寸從75英寸到100英寸的三色激光電視。

What is so special about TriChroma Laser TV? Dr. Liu Xianrong, the Chief Scientist of Hisense Laser Display, introduced that the TriChroma Laser TV product adopts a new RGB laser light source architecture at the press conference. Different color lasers are separately packaged and finely controlled, which result in purer color performance. The high-class DLP solution achieves 430-nit picture brightness exceeds that of a regular TV.

三色激光電視有什麼特別之處?海信激光顯示屏首席科學家劉先榮博士在發佈會上介紹,三色激光電視產品採用了全新的RGB激光光源架構。不同顏色的激光器分別封裝和精細控制,從而獲得更純淨的色彩性能。高級DLP解決方案可達到430nit的畫面亮度,超過普通電視。

In 2021, as a leader in the laser display industry, Hisense will bring Laser TV into the TriChroma era!
In 2021, as a leader in the laser display industry, Hisense will bring Laser TV into the TriChroma era!

2021年,作為激光顯示行業的領頭羊,海信將把激光電視帶入三色時代!

"From dual color to full color, we have achieved a 128% improvement in the original RGB color. The TV's highest color gamut standard can reach 107% BT2020. The three primary color light sources, with extremely high color purity, bring an amazing color performance. The color gamut coverage can reach up to 151% of the DCI-P3 film color standard, which is almost 50% beyond high-end cinema." Dr. Liu Xianrong said, the product experience provided by standard TriChroma Laser TV has improved significantly.

“從雙色到全綵,我們在原有RGB色彩的基礎上實現了128%的提升,電視機的最高色域標準可以達到107%的BT2020,極高的色彩純度的三原色光源帶來了令人驚歎的色彩表現,色域覆蓋率最高可以達到DCI-P3電影色標的151%,幾乎超出了高端影院的50%。”劉先榮博士表示,標準三色激光電視提供的產品體驗有了明顯提升。

"Hisense defined two crucial requirements for immersive viewing demands: presence and experience for display devices that need to satisfy family immersion." Dr. Liu Xianrong introduces that Laser TV creates presence with a giant screen. Specifically, something at least 75 inches; one with full color coverage of DCI-P3 standard, and brightness over 350 nits; and one that brings experience to life with close watching and eye-comfort. As a TV product in the AIoT age, Laser TV also satisfies the requirement of families' desire for socialization and entertainment. For example, the new Laser TVs are equipped with AI smart cameras to support deep interaction such as online karaoke and fitness.

“海信為沉浸式觀看需求定義了兩個關鍵要求:需要滿足家庭沉浸感的顯示設備的存在和體驗。”劉先榮博士介紹,激光電視用大屏幕創造存在。具體地説,它至少有75英寸;DCI-P3標準的全色覆蓋,亮度超過350尼特;以及帶給生活體驗和近距離觀看和視覺舒適性的一款。激光電視作為AIoT時代的電視產品,也滿足了家庭社會化、娛樂化的需求。例如,新款激光電視配備了AI智能攝像頭,支持在線卡拉OK和健身等深度互動。

Since Hisense's first 100-inch Laser TV launched in 2014, the resolution has improved from 2K to 4K; the light source has evolved from laser-phosphor to dual-color laser, then TriChroma laser; and the size has expanded from 75-inch to 100-inch and now to 300-inch! In only six years, all of these product upgrades and advancements have been achieved.

自2014年海信推出首款100英寸激光電視以來,分辨率已從2K提高到4K光源從激光熒光粉發展到雙色激光,再到三色激光,尺寸從75寸擴大到100寸,現在又擴大到300寸!在短短六年的時間裏,所有這些產品升級和進步都實現了。

The possibilities of laser display are being accelerated more than ever before. According to statistics, the overseas sales of Hisense Laser TV increased by 288% YOY in 2020, with great performance in 17 countries around the world including the United States, Mexico and Australia. In China, Hisense Laser TV get three models into the top 10 best-selling list 2020. Simultaneously, the entry of Samsung, Sony, LG and other global leading manufacturers has also brought new vitality to this new display technology, dominated by China. The Consumer Electronics Survey Office of the China Electronics Chamber of Commerce researched TV consumers over the past three years, and the results showed that laser TV had the highest recommendation rate at 70%, greatly exceeding the industry average of 54%.

激光顯示的可能性比以往任何時候都要快。據統計,2020年海信激光電視海外銷量同比增長288%,在包括美國在內的全球17個國家均有不俗表現。墨西哥還有澳大利亞。在……裏面中國2020年,海信激光電視三款機型躋身暢銷榜前十。同時,三星、索尼、LG等全球領先廠商的進入,也為這一以中國為主導的新顯示技術帶來了新的活力。中國電子商會消費電子調查辦公室近三年來對電視消費者進行了調查,結果顯示,激光電視推薦率最高,為70%,大大超過54%的行業平均水平。

As a brand-new TV category launched only five years ago at CES, Laser TV has moved from a niche market to a mass market from the view of market, consumers and manufacturers. Laser display technology is showing the characteristics of Moore's Law, and the explosive market growth is about to start.

激光電視作為五年前在CES上推出的全新電視品類,從市場、消費者和廠商的角度來看,已經從小眾市場走向大眾市場。激光顯示技術呈現摩爾定律特徵,爆發式市場增長即將拉開帷幕。

Hisense will also launch a Sonic-Screen Laser TV, a 10,000+ lumens commercial Laser TV, and a mass-produced Self-Rising Laser TV, leading the laser display technology toward a new milestone, Fisher Yu said.

Fisher Yu表示,海信還將推出一款聲波屏幕激光電視,一款1萬流明以上的商用激光電視,以及一款批量生產的自主崛起的激光電視,引領激光顯示技術邁向一個新的里程碑。

譯文內容由第三人軟體翻譯。


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