McDonald's Adds Baked Goods to Boost Breakfast Sales
McDonald's Adds Baked Goods to Boost Breakfast Sales
McDonald's MCD will add three new sweet dishes to its popular breakfast menu and bakery offerings in coming weeks, the chain said Wednesday.
連鎖店週三表示，麥當勞 MCD 將在未來幾週內為其受歡迎的早餐菜單和烘焙產品中添加三種新的甜點菜餚。
From Oct. 28 customers can order a new apple fritter, blueberry muffin or cinnamon roll at breakfast or later in the day at participating restaurants across the country.
從 10 月 28 日起，客戶可以訂購新的 蘋果 油條，藍莓鬆餅或肉桂卷在早餐或當天晚些時候在全國各地參與的餐廳。
“McDonald’s has been famous for our savory breakfast menu for almost 50 years. We’re continuing our breakfast innovation by adding tasty new sweet options with our new McCafé Bakery lineup," said Linda VanGosen, vice president of brand and menu strategy at McDonald’s USA.
「麥當勞幾乎 50 年來一直以我們的美味早餐菜單聞名。我們正在繼續我們的早餐創新，通過添加美味的新的甜蜜的選擇與我們的新麥咖啡麵包店陣容,「琳達說 Vangosen, 在麥當勞美國品牌和菜單戰略副總裁.
Other items on the Chicago burger giant's breakfast menu include the Egg McMuffin. McGriddles and breakfast burritos along with coffee beverages under the McCafe brand.
芝加哥漢堡巨頭的早餐菜單上的其他項目包括雞蛋麥鬆餅。麥格里德和早餐捲餅以及 McCafe 品牌下的咖啡飲料。
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According to CNN Business, these additions come as McDonald's finds itself struggling in a part of the day it once dominated.
根據 CNN Business 的說法，這些補充是麥當勞發現自己在曾經佔主導地位的一天中掙扎的一部分。
"Its most notable competitor is Wendy's,( WEN ) - Get Reportwhich launched its breakfast menu earlier this year with a mix of sweet and salty items such as the Breakfast Baconator and Frosty-ccino," CNN reported
「其最著名的競爭對手是溫迪的，( 文 ）-獲取報告今年早些時候推出了早餐菜單，混合了甜味和鹹味的食物，例如早餐培根和冷凍 CCINO，」CNN 報導
CNBC reported that McDonald’s breakfast sales have been pressured since March as many consumers work from home, disrupting their usual commutes and breakfast habits.
CNBC 報告稱，自 3 月以來，麥當勞的早餐銷售一直受到壓力，因為許多消費者在家工作，擾亂了他們通常的通勤和早餐習慣。
A few days back McDonald's introduced a meal in collaboration with the Colombian reggaeton singer J Balvin. This came a few weeks after McDonald's reportedly ran out of burgers due to massive demand for rapper Travis Scott's meal.
幾天前麥當勞與哥倫比亞雷鬼歌手 J Balvin 合作推出了一頓飯。據報導，麥當勞由於對說唱歌手特拉維斯·斯科特（Travis Scott）的膳食需求大量需求，麥當勞用完漢堡後的幾個星期。
On Sept. 16 McDonald's launched its new Spicy Chicken McNuggets, a hot spin on the classic dish, the first tweak to the traditional recipe since 1983.
9 月 16 日，麥當勞推出全新的香辣雞麥塊，這是經典菜式上的熱旋轉，這是 1983 年以來傳統食譜的首次調整。
Shares of McDonald's were up 0.63% to $225.50 in pre-market trading on Wednesday.
週三，麥當勞股份上漲了 0.63％，至 225.50 美元。
譯文內容由第三人軟體翻譯。