GM's $60,000 Cadillac Lyriq Was Its Best Selling EV In 2024 As Of Q3: Is Premium The Way To Go For EV Makers?
GM's $60,000 Cadillac Lyriq Was Its Best Selling EV In 2024 As Of Q3: Is Premium The Way To Go For EV Makers?
Even as General Motors (NYSE:GM) continues to expand its electric vehicle offerings in the U.S., one of the company's existing models continues to buoy its sales despite its high price point – the Cadillac Lyriq.
即便通用汽車(紐交所:GM)繼續在美國擴展其新能源汽車產品線,公司的一個現有車型依然在高價位下支撐着其銷量——凱迪拉克Lyriq。
What Happened: In the first nine months of 2024 through the end of September, Cadillac sold 20,318 units of the Lyriq SUV, marking a growth of 281% from the corresponding period last year, and cementing its position as GM's best-selling EV in the period.
發生了什麼:截至2024年9月底的前九個月,凱迪拉克共售出20,318輛Lyriq SUV,較去年同期增長281%,鞏固了其在該期間成爲通用汽車最佳銷量電動車的地位。
In the third quarter alone, the Lyriq was the third best-selling EV from GM, after the Blazer EV and Equinox EV from Chevrolet. In the quarter prior to that, it was the best-selling EV from GM.
僅在第三季度,Lyriq就是通用汽車第三暢銷的電動車,僅次於雪佛蘭的Blazer EV和Equinox EV。在前一季度,它是通用汽車最暢銷的電動車。
As of the end of the third quarter, GM had 8 EV models in its lineup, exceeding major U.S. EV players including EV giant Tesla. However, Lyriq was the only electric vehicle offered by its luxury brand Cadillac. The 2025 Cadillac Optiq and 2025 Cadillac Escalade IQ are expected to go on sale by year-end.
截至第三季度末,通用汽車在其產品線中擁有8款電動車,超過了主要的美國電動車廠商,包括電動車巨頭特斯拉。然而,Lyriq是其豪華品牌凱迪拉克所提供的唯一電動車。2025款凱迪拉克Optiq和2025款凱迪拉克Escalade IQ預計將在年底前上市。
Lyriq has a starting price of around $60,000, making it a more expensive electric SUV choice as compared to Tesla's Model Y or Ford's Mustang Mach-E SUV.
Lyriq的起售價約爲60,000美元,使其成爲相較於特斯拉的Model Y或福特的Mustang Mach-E SUV更昂貴的電動SUV選擇。
Why It Matters: In the third quarter, GM became the second best-seller of EVs in the U.S. after Tesla after selling over 32,000 EVs.
爲什麼這很重要:在第三季度,通用汽車成爲美國第二暢銷的電動車,僅次於特斯拉,售出超過32,000輛電動車。
Barra in October noted that the EV considering is "much stronger among luxury customers than the mainstream market."
巴拉在十月份提到,電動車在豪華客戶中的需求"遠比主流市場更強勁。"
"These customers want beautiful designs, advanced technology, performance, and range, everything Cadillac delivers with the LYRIQ, OPTIQ, VISTIQ, and the Escalade IQ," Barra then said, implying the company is going to put additional focus on EVs from the luxury brand.
"這些客戶希望擁有美麗的設計、先進的科技、卓越的性能和區間,凱迪拉克在LYRIQ、OPTIQ、VISTIQ以及Escalade IQ中都提供了這些,"巴拉接着說道,暗示該公司將會更加關注豪華品牌的電動車。
The upcoming all-electric 2025 Cadillac Optiq is expected to start around $53,000 and the Escalade IQ from around $128,000.
即將發佈的2025款全電動凱迪拉克Optiq預計起售價約爲53,000美元,而Escalade IQ的起售價約爲128,000美元。
GM's focus on premium electric vehicles comes at a time when others in the market such as Tesla and Ford are looking to launch cheaper electric models in a bid to expand market share.
通用汽車對高端新能源汽車的關注正值市場上其他公司如特斯拉和福特希望推出更便宜的電動車型,以擴大市場份額的時刻。
Check out more of Benzinga's Future Of Mobility coverage by following this link.
通過以下鏈接查看更多Benzinga的未來出行報道。
- Hertz Sells Used EVs Including Chevrolet Bolt, Tesla Model 3 For As Low As $12,000 As It Looks To Trim Its Fleet
- 赫茲出售包括雪佛蘭Bolt和特斯拉Model 3的二手新能源汽車,起售價低至12,000美元,旨在精簡其車隊。
Photo courtesy: GM
照片由:通用汽車提供
譯文內容由第三人軟體翻譯。