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Kaltura Launches AI-Powered 'Work Genie' Delivering Hyper-Personalized Customer and Employee Experiences

Kaltura Launches AI-Powered 'Work Genie' Delivering Hyper-Personalized Customer and Employee Experiences

Kaltura推出了人工智能驅動的「工作精靈」,提供超個性化的客戶和員工體驗。
GlobeNewswire ·  12/03 21:00

Work Genie transforms customer onboarding, adoption, and retention while driving employee enablement, development, and reskilling. Early beta registrants include Fortune 100 and 500 companies across industries, representing a combined market cap of over $2 trillion and employing more than 1 million individuals.

Work Genie在推動員工能力培養和再培訓的同時,轉變了客戶入職、採用和留存。早期註冊用戶包括跨行業的財富100和500家公司,代表的市值超過$2萬億,僱傭超過100萬人。

New York, NY, Dec. 03, 2024 (GLOBE NEWSWIRE) -- Kaltura (Nasdaq: KLTR), the Video Experience Cloud, today announced the beta launch of Kaltura Work Genie, an AI-powered agent that delivers hyper-personalized, immersive digital experiences for enterprise customers and employees.

紐約,紐約,2024年12月3日(環球新聞社)- Kaltura(納斯達克:KLTR),視頻體驗雲,今天宣佈了Kaltura Work Genie的β版推出,這是一個由人工智能驅動的代理,爲企業客戶和員工提供超個性化、沉浸式的數字體驗。

In a rapidly evolving business landscape, organizations face mounting challenges in delivering timely, relevant, and impactful information to their stakeholders. Kaltura Work Genie solves this by transforming endless searches into instant discovery of engaging, customized content, drawn exclusively from secure and verified organizational knowledge bases. This ensures accuracy, relevance, and improved business outcomes.

在一個快速發展的業務環境中,組織面臨着向利益相關方提供及時、相關和有效信息的挑戰。Kaltura Work Genie通過將無休止的搜索轉化爲對富有吸引力、定製內容的即時發現,專門從安全和經過驗證的組織知識庫中提取。這確保了準確性、相關性和改善業務成果。

Redefining Customer and Employee Journeys
Work Genie harnesses the power of generative AI to revolutionize how enterprises approach customer and employee engagement in a hyper-contextualized way. By combining real-time immersive content creation with personalization at scale, Work Genie is designed to enable anyone, including marketers, sellers, customer success & care reps, and learning and development personnel, to instantly create highly customized materials for employees, customers, prospects, and partners, based on their specific needs, knowledge, language, and culture. The result is a massive boost in productivity, knowledge retention, and satisfaction.

重新定義客戶和員工旅程
Work Genie利用生成式人工智能的力量,以一種超上下文化的方式徹底改變企業如何接觸客戶和員工。通過將實時沉浸式內容創作與規模化個性化相結合,Work Genie旨在使任何人,包括營銷人員、銷售人員、客戶成功與服務代表以及學習和發展人員,根據其特定需求、知識、語言和文化,爲員工、客戶、潛在客戶和合作夥伴即時創建高度定製的材料。結果是生產率、知識保留和滿意度大幅提升。

Designed both for CX and EX, at Scale
The Work Genie launch underscores Kaltura's strategic goal to enable organizations to cater, with a single platform, to all of their organization's immersive Customer Experiences (CX) and Employee Experiences (EX).

旨在滿足CX和EX的規模設計
Work Genie的推出凸顯了Kaltura的戰略目標,即通過一個平台爲所有組織提供沉浸式客戶體驗(CX)和員工體驗(EX)。

Key Features of Work Genie:

Work Genie的關鍵特性:

  • Hyper-Personalized Experiences: Automatically generates video snippets, podcasts, interactive flashcards, quizzes, and knowledge tests tailored to individual needs, knowledge levels, and learning styles.
  • AI Accuracy and Security: Aiming to eliminate the risk of AI hallucinations (when AI generates false or misleading information) by sourcing exclusively from an organization's verified and secure knowledge base.
  • Privacy-First Design: Operates within a closed-circuit system with fully customizable permissions, ensuring employee data remains private and inaccessible outside the organization.
  • Proactive and Reactive Engagement: A user-friendly, chat-based agent that not only responds to queries but also proactively surfaces relevant content to users at the right time.
  • 超個性化體驗:自動生成視頻片段、播客、互動記憶卡、測驗和知識測試,針對個人需求、知識水平和學習風格。
  • AI準確性和安全性:旨在通過僅從組織經過驗證和安全的知識庫獲取信息,消除AI產生虛假或誤導信息的風險(當AI生成錯誤或誤導信息時)。
  • 隱私優先設計:在封閉電路系統內運行,具有完全可定製的權限,確保員工數據保持私密且無法在組織外訪問。
  • 積極和反應式互動:一個用戶友好的、基於聊天的代理,不僅能夠回答查詢,還能及時向用戶呈現相關內容。


Fortune 100 and 500 companies across the technology, finance, healthcare, pharma, and consulting industries have shown strong interest in joining Work Genie's beta program. Together, these prospective beta users represent over $2 trillion in market capitalization and employ more than 1 million individuals worldwide. Early feedback from interested participants highlights the potential for significant improvements in customer onboarding, employee enablement, and reskilling initiatives.
A Transformative Solution for Enterprises
"Kaltura's GenAI-infused video-first experiences like Work Genie are revolutionizing customer and employee journeys by creating, in real-time, hyper-personalized immersive experiences that boost onboarding, upskilling, reskilling, and engagement," said Ron Yekutiel, Co-Founder, Chairman, President, and CEO at Kaltura. "Kaltura's platform is already deployed in over 25% of Fortune 100 companies, managing their enterprise video content and powering a wide array of use-cases with tight integrations into their mission- critical business workflows. The addition of GenAI-powered capabilities takes these organizations to the next level, with so much more content created and consumed, boosting productivity, engagement, and business results."


財富100和500強企業跨科技、金融、醫療保健、製藥和諮詢等行業,表現出強烈興趣加入Work Genie的Beta計劃。這些潛在的Beta用戶總市值超過2萬億美元,全球僱傭超過100萬名員工。對於感興趣參與者的初步反饋突顯了在客戶入門、員工賦能和再培訓等方面實現重大改進的潛力。
企業的變革性解決方案
"Kaltura的GenAI融入視頻體驗,如Work Genie,通過實時創建超個性化沉浸式體驗,正在通過改善客戶和員工的旅程而進行革新," Kaltura的聯合創始人、主席、總裁兼首席執行官Ron Yekutiel表示。"Kaltura平台已經部署在超過財富100強企業的25%以上,管理他們的企業視頻內容,並通過緊密集成到他們的關鍵業務工作流程中,爲各種用例提供支持。GenAI提供的能力的增加將使這些組織提升到更高水平,創造和消耗了更多內容,提高了生產力、參與度和業務成果。"

Availability
Kaltura Work Genie is available for beta testing, with general availability planned for 2025. Enterprises interested in joining the beta program can learn more at this link.
Kaltura Work Genie is the new addition to Kaltura's growing AI-suite including its recently launched Education twin, Kaltura Class Genie which was announced at the 'Kaltura Connect in Education' annual event series in November. Kaltura Class Genie is a new AI-powered agent that creates hyper-personalized learning experiences for students and education faculty staff. Based on each student's and teacher's preferences, engagement patterns, and past interactions, and drawing exclusively from their institution's trusted knowledge base, Class Genie creates individualized immersive learning resources tailored for personal needs. Learn more about Kaltura Class Genie at this link.

了解有關VAST與思科和NVIDIA的進一步合作,請單擊此處:
Kaltura Work Genie正在接受Beta測試,計劃於2025年正式推出。有興趣加入Beta計劃的企業可以在此鏈接了解更多信息。
Kaltura Work Genie是Kaltura日益增長的人工智能套件中的新成員,其中包括最近推出的教育孿生產品Kaltura Class Genie,該產品在11月的「Kaltura Connect in Education」年度活動系列中宣佈。Kaltura Class Genie是一個全新的AI代理,爲學生和教育機構教職員工創造超個性化的學習體驗。基於每個學生和教師的喜好、參與模式和過去的互動,並且僅從他們機構的可信知識庫中汲取,Class Genie創建了個性化的沉浸式學習資源,滿足個人需求。在此鏈接了解更多關於Kaltura Class Genie的信息。

About Kaltura

關於Kaltura

Kaltura's mission is to power any video experience for any organization. Our Video Experience Cloud offers live, real-time, and on-demand video products for enterprises of all industries, as well as specialized industry solutions, currently for educational institutions and for media and telecom companies. Underlying our products and solutions is a broad set of Media Services that are also used by other cloud platforms and companies to power video experiences and workflows for their own products. Kaltura's Video Experience Cloud is used by leading brands reaching millions of users, at home, at school and at work, for events, communication, collaboration, training, marketing, sales, customer care, teaching, learning, and entertainment experiences. .

Kaltura的使命是爲任何組織提供任何視頻體驗。我們的視頻體驗云爲各行業的企業提供實時直播和點播視頻產品,還爲教育機構以及媒體和電信公司提供專業行業解決方案。我們產品和解決方案的基礎是一套廣泛的媒體服務,也被其他雲平台和公司用來爲他們自己的產品提供視頻體驗和工作流程支持。Kaltura的視頻體驗雲被領先品牌使用,在家中、學校和工作場所,用於活動、溝通、協作、培訓、營銷、銷售、客戶關懷、教學、學習和娛樂體驗。

CONTACT: Nohar Zmora 
SVP, Head of Marketing
Nohar.zmora@kaltura.com
聯繫人:Nohar Zmora 
高級副總裁,市場營銷負責人
Nohar.zmora@kaltura.com

譯文內容由第三人軟體翻譯。


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