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Robinhood Aims To Capture Beyond 50% Of Mobile Traders With Legend Desktop Platform: 'Now We Have An Alternative'

Robinhood Aims To Capture Beyond 50% Of Mobile Traders With Legend Desktop Platform: 'Now We Have An Alternative'

羅賓漢旨在通過傳奇桌面平台吸引超過50%的移動交易者:「現在我們有了另一種選擇」
Benzinga ·  10/18 12:58

Robinhood Markets Inc. (NASDAQ:HOOD) has launched its new desktop trading platform, Robinhood Legend, at the HOOD Summit 2024, signaling a significant shift from its mobile-first approach to a more comprehensive wealth management platform.

納斯達克(HOOD)券商Robinhood Markets Inc.推出了其新的桌面交易平台Robinhood Legend,這標誌着其從移動優先的策略轉向了更全面的财富管理平台,在HOOD Summit 2024上展示了這一重大轉變。

What Happened: Chief Brokerage Officer Steve Quirk emphasized the need for this transition, stating, "About 50% of all retail trading happens on a mobile device and about 50% of it happens on a desktop. We, up to this point, had only been competing on the mobile front. Now we have an alternative." Quirk said this in an appearance on CNBCOvertime.

出席HOOD Summit 2024的首席行業板塊官員Steve Quirk強調了這一過渡的必要性,稱"約50%的零售交易在移動設備上進行,約50%在桌面上進行。到目前爲止,我們只在移動端競爭。現在我們有了另一種選擇。"Quirk在CNBCOvertime上發表了這番講話。

Robinhood Legend is designed to appeal to more sophisticated retail investors, featuring advanced charting capabilities with up to eight simultaneous charts and enhanced technical indicators.

Robinhood Legend旨在吸引更復雜的零售投資者,具有高級圖表功能,最多可同時顯示八個圖表,並增強了技術因子。

CEO Vlad Tenev highlighted the initial success of the platform, announcing that the first thousand early access spots were claimed in under a minute, indicating robust demand among users.

CEO弗拉德·特內夫強調了該平台的初步成功,並宣佈頭一千個早期接入名額在不到一分鐘內被認領,顯示出用戶之間強勁的需求。

Why It Matters: This development follows a series of strategic moves by Robinhood to expand its offerings. The company recently announced the launch of futures trading and index options trading at the HOOD Summit 2024. This was seen as a major expansion of the platform's offerings.

爲什麼值得關注:這一發展是Robinhood一系列戰略舉措的結果,以擴大其產品。該公司最近宣佈在HOOD Summit 2024推出期貨交易和指數期權交易。這被視爲該平台產品的重大擴展。

Robinhood's acquisition of Bitstamp is also expected to drive growth in its crypto offerings. The company's General Manager for Robinhood Crypto, Johann Kerbrat, highlighted the potential impact of this acquisition on the company's crypto products.

Robinhood收購了Bitstamp,預計將推動其加密貨幣產品的增長。公司的Robinhood Crypto總經理約翰·克布拉特強調了這一收購對公司加密貨幣產品的潛在影響。

Robinhood's growth has been a topic of discussion in the industry, with CBOE CEO Fred Tomczyk describing it as "an eye-opener". The company's expansion into desktop trading is expected to further strengthen its position in the market.

Robinhood的增長一直是行業中的討論話題,CBOE首席執行官弗雷德·湯姆奇克將其描述爲"一盞明燈"。該公司擴展至桌面交易預計將進一步鞏固其在市場中的地位。

Price Action: Robinhood's stock closed at $26.32 on Thursday, down 2.27% for the day. In after-hours trading, the stock saw a slight increase of 0.38%. Year to date, Robinhood's stock has experienced growth of 112.77%, according to data from Benzinga Pro.

股價走勢:週四,Robinhood的股價收於26.32美元,下跌了2.27%。盤後交易中,股價略有增長,漲幅爲0.38%。截至目前,根據Benzinga Pro的數據,Robinhood的股價年初至今增長了112.77%。

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Image Via Shutterstock

圖片來自Shutterstock。

This story was generated using Benzinga Neuro and edited by Kaustubh Bagalkote

本報道使用Benzinga Neuro生成,並由Kaustubh Bagalkote

譯文內容由第三人軟體翻譯。


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