Apple's Low-Cost Vision Pro Could Hit The Shelves Next Year — Everything You Need To Know About iPhone Maker's Plan To Challenge Meta
Apple's Low-Cost Vision Pro Could Hit The Shelves Next Year — Everything You Need To Know About iPhone Maker's Plan To Challenge Meta
According to Gurman, Cupertino's new devices include a low-cost headset expected to launch next year and a second-generation Vision Pro set to release in 2026.Apple Inc. (NASDAQ:AAPL) is reportedly ramping up its efforts to compete with Meta Platforms Inc. (NASDAQ:META). The iPhone maker's discounted version of the first-generation mixed-reality headset, Vision Pro, could be ready by next year.
蘋果公司（納斯達克:AAPL）據稱正在加大努力與meta platforms公司（納斯達克:META）競爭。這家iPhone製造商的第一代混合現實頭戴設備Vision Pro的折扣版可能在明年就準備好了。
What Happened: Over the weekend, in his latest "Power On" newsletter Bloomberg columnist Mark Gurman reported that Apple's Vision Pro team is working on at least four new devices that address current criticisms.
事件經過：在週末，彭博專欄作家馬克·古爾曼在他的最新「Power On」通訊中報道，蘋果的Vision Pro團隊正在研發至少四款新設備，以解決當前的批評問題。
Apple's headset faces issues such as heavy weight, expensive price tag, and sometimes too hot to touch.
蘋果的頭戴設備面臨重量過重、價格昂貴以及有時過熱等問題。
According to Gurman, Cupertino's new devices include a low-cost headset expected to launch next year and a second-generation Vision Pro set to release in 2026.
據古爾曼稱，庫比蒂諾的新設備包括明年預計推出的低成本頭戴設備，以及計劃在2026年發佈的第二代Vision Pro。
Priced at around $2,000, the low-cost variant of Vision Pro is anticipated to double the unit sales of the product.
售價約爲$2,000的Vision Pro低成本變體預計將使產品銷量翻倍。
Moreover, Apple is also considering launching smart glasses to compete with Meta's Ray-Bans and AirPods equipped with cameras by 2027, the analyst stated.
此外，分析師指出，蘋果還在考慮推出智能眼鏡以與meta platforms的Ray-Bans和配備攝像頭的AirPods在2027年競爭。
"The bigger problem for Apple right now is that it's not getting new technology out the door quickly enough," Gurman noted, adding, "It's [Apple] no longer the leader in several critical new technologies, and that's scary."
“蘋果目前面臨的更大問題是技術推出速度不夠快，"古爾曼指出，並補充說：「它不再是幾項關鍵新技術的領先者，這是值得擔心的。」
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Why It Matters: While Apple is struggling, Mark Zuckerberg's Meta has seen success with its affordable and lightweight Ray-Ban smart glasses.
重要性：儘管蘋果正面臨困境，但馬克·扎克伯格的meta platforms則憑藉其價格實惠、輕量化的Ray-Ban智能眼鏡取得了成功。
Last month, Meta also unveiled new AI features and holographic Orion glasses, which Zuckerberg described as the first-ever full holographic augmented reality glasses.
上個月，meta platforms還推出了新的人工智能功能和全息Orion眼鏡，扎克伯格將其描述爲有史以來首款全息增強現實眼鏡。
Earlier it was also reported that Oculus founder Palmer Luckey and Meta might be mending fences, which could lead to innovations. Both Zuckerberg and Luckey have suggested their openness to work again.
此前也有報道稱，Oculus創始人帕爾默·勒基和meta platforms可能正在修復關係，這可能會帶來創新。扎克伯格和勒基都表示他們願意再次合作。
Meanwhile, Apple previously also rejected a proposal from Meta to integrate its AI chatbot, Llama, into the iPhone, citing privacy concerns.
與此同時，之前蘋果還拒絕了meta platforms提出的將其人工智能聊天機器人Llama整合到iPhone中的提議，理由是隱私問題。
Image via IIIARKED on Shutterstock
圖片來自shutterstock上的IIIARKED
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譯文內容由第三人軟體翻譯。
