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Zeta Global Expands Reach With $250M LiveIntent Acquisition, AI-Driven Growth Ahead

Zeta Global Expands Reach With $250M LiveIntent Acquisition, AI-Driven Growth Ahead

Zeta全球通過2.5億美元的LiveIntent收購擴大業務範圍,AI驅動的增長正在來臨
Benzinga ·  10/09 20:05

Zeta Global Holdings Corp. (NYSE:ZETA) shares are trading higher premarket on Wednesday. The company disclosed its agreement to acquire LiveIntent for a total of $250 million.

全球貨幣控股有限公司(NYSE:ZETA)股票在週三盤前交易上漲。該公司披露其同意以總計$25000萬收購LiveIntent。

LiveIntent's assets, publisher network, and channel capabilities will strengthen the Zeta Marketing Platform and advance Zeta's position in AI-powered marketing.

LiveIntent的資產、發佈商網絡和渠道能力將加強Zeta營銷平台,並推進Zeta在人工智能營銷領域的地位。

The company expects to pay $77.5 million in cash and $172.5 million in common stock at closing. The stock portion will be subject to a lockup and sale volume restrictions after its release.

該公司預計在交易結束時支付$7750萬現金和$17250萬普通股。股份部分將在發佈後受限於鎖定期和成交量要求。

The agreement includes a potential earnout of up to $25 million per year, split 50% cash and 50% stock, based on significant Adjusted EBITDA growth and sustained margin expansion in 2025, 2026, and 2027.

該協議包括每年最高達$2500萬的潛在盈利分成,按照2025年、2026年和2027年的調整後EBITDA增長和持續盈利擴張情況,分爲50%現金和50%股份。

Also Read: Zeta Global Unveils New AI Tools For Mobile Marketing: Details

另請閱讀:Zeta Global發佈了用於移動營銷的新人工智能工具:詳細信息

Additionally, Zeta will issue $25 million in Performance Stock Units to LiveIntent's management team, contingent on meeting specific performance and retention targets during the same period.

此外,Zeta將向LiveIntent的管理團隊發放$2500萬的績效股單位,取決於在同一時期達到特定績效和留任目標。

The transaction is expected to close in the fourth quarter of 2024, pending customary closing conditions.

預計本次交易將於2024年第四季度結束,取決於慣例的交易條件。

Zeta reaffirmed its third-quarter 2024 guidance of revenue of at least $255 million ($251.15 million estimate) and adjusted EBITDA of at least $50.2 million.

Zeta重申其2024年第三季度至少$25500萬的營業收入指引(預估$25115萬)和至少$5020萬的調整後EBITDA。

David A. Steinberg, Co-Founder, Chairman, and CEO of Zeta Global said, "As more brands view first party data as a corporate asset, seek to make AI actionable, and move towards a single platform that powers more efficient and effective marketing across the customer lifecycle, this acquisition accelerates Zeta's flywheel and positions the combined company to continue to grow faster than the market."

Zeta Global的聯合創始人、主席兼首席執行官David A. Steinberg表示:「隨着越來越多的品牌將第一方數據視爲企業資產,力求使人工智能可操作,並朝着一個能夠推動更高效、更有效營銷跨客戶生命週期的單一平台邁進,此次收購加速了Zeta的增長動能,並讓合併後的公司繼續保持比市場增長更快的速度。」

"This acquisition is immediately accretive to earnings and priced at a highly attractive Adjusted EBITDA multiple of ~16x. We already have interest from Zeta customers in our largest verticals for cross selling opportunities, and we believe these synergies can accelerate LiveIntent's growth while continuing Zeta's strong organic growth rates."

「這項收購對盈利立即增值,並以高度有吸引力的調整後EBITDA倍數約16倍定價。我們已經得到 Zeta 客戶對我們最大行業的跨銷售機會感興趣,我們相信這些協同效應可以加速 LiveIntent 的增長,同時繼續保持 Zeta 強勁的有機增長率。」

As of June 30, the company held cash and cash equivalents of $154.7 million.

截至6月30日,該公司持有現金及現金等價物155億美元。

Investors can gain exposure to the stock via the Invesco Dorsey Wright Technology Momentum ETF (NASDAQ:PTF) and the Alpha Architect U.S. Quantitative Momentum ETF (NASDAQ:QMOM).

投資者可以通過Invesco Dorsey Wright Technology Momentum ETF(納斯達克代碼:PTF)和Alpha Architect美國量化動量ETF(納斯達克代碼:QMOM)來獲得該股的暴露。

Price Action: ZETA shares are up 4.27% at $33.20 premarket at the last check Wednesday.

股價走勢:ZETA股價在週三最後一次檢查時預市上漲4.27%,報33.20美元。

Photo via Shutterstock

圖片來自shutterstock。

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譯文內容由第三人軟體翻譯。


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