Ford EVs 'Creating Joy' With Built-In Karaoke, Add Popular Tesla Feature To Select Models
Ford EVs 'Creating Joy' With Built-In Karaoke, Add Popular Tesla Feature To Select Models
"Creating joy inside the vehicle by delivering amazing experiences is a huge part of our team's job at Ford. Now, for the first time karaoke will be available to Ford owners," the company said.Owners of select Ford Motor Company (NYSE:F) electric vehicles will soon be able to take part in karaoke battles inside their EVs, with the auto giant adding a key feature that has been a staple in Tesla Inc (NASDAQ:TSLA) electric vehicles for several years.
福特汽車（NYSE：F）部分新能源車車主很快將能在他們的車輛內參與卡拉OK比賽。該汽車巨頭新增了一項關鍵功能，這在特斯拉（納斯達克：TSLA）新能源車上已經成爲一個基本功能。
What Happened: Ford announced that Stingray Karaoke will soon be available to owners of the F-150 Lightning electric pickup truck.
福特宣佈，Stingray卡拉OK很快將可供F-150 Lightning新能源皮卡車車主使用。
The karaoke feature will be available from the in-vehicle screen when the vehicles are parked, driving or even charging. Lyrics appear on the in-vehicle screen when the vehicle is parked with a different feature available to passengers when the vehicle is in motion.
車輛停放、行駛或充電時，在車載屏幕上將提供卡拉OK功能。當車輛停放時，歌詞將顯示在車內屏幕上，當車輛行駛時，乘客將享受到不同的功能。
"Creating joy inside the vehicle by delivering amazing experiences is a huge part of our team's job at Ford. Now, for the first time karaoke will be available to Ford owners," the company said.
公司表示：「通過提供令人驚豔的體驗，在車內創造樂趣是福特團隊工作的重要組成部分。現在，卡拉OK功能將首次提供給福特車主。」
After an initial rollout of the F-150 Lightning vehicles, the karaoke feature will be added to the Mustang Mach-E, followed by other Ford and Lincoln vehicles.
在F-150 Lightning車型首次推出後，卡拉OK功能將被添加到Mustang Mach-E車型，隨後將推出至其他福特和林肯車型。
Ford said there is a wide mix of songs and genres available covering Rock, Country, Pop, R&B, Latin, K&J Pop and family-friendly hits. The new karaoke feature covers 38 languages.
福特表示，有廣泛的歌曲和流派可供選擇，包括搖滾、鄉村、流行、R＆B、拉丁、K＆J Pop和適合全家的熱門歌曲。新的卡拉OK功能涵蓋了38種語言。
Karaoke will be available via a Ford software update to eligible F-150 Lightning owners in the U.S., Canada, Mexico and Europe, with additional rollouts to follow.
卡拉OK功能將通過福特軟件更新向符合條件的F-150 Lightning車主在美國、加拿大、墨西哥和歐洲提供，並將陸續推出其他地區。
Read Also: Ford Q2 Earnings Highlights: Revenue Beat, EPS Miss, Transit Vans Hit Record, EV Sales Fall 37%
閱讀更多：福特第二季度業績亮點：營業收入超預期，每股收益未達預期，Transit麪包車創下記錄，新能源車銷量下降37%
Why It's Important: While a vehicle having karaoke is not likely to be the only reason a consumer buys a particular electric vehicle, the new feature adds to Ford's focus on software and electric vehicles.
爲什麼重要：雖然一個車輛擁有卡拉OK可能不會是消費者購買特定電動車的唯一原因，但這一新功能增加了福特對軟件和電動車的關注。
The karaoke rollout also adds a feature that Tesla first launched in 2019 and has made standard in several of its models.
卡拉OK的推出還增加了特斯拉於2019年首次推出並在其多個型號中作爲標準的功能。
Having karaoke available while parked and charging could be a great way to pass time for vehicle owners. The feature that allows passengers to still take part in karaoke via an app, QR code and the users' smartphone also allows the experience to continue without distracting the driver.
在停車和充電時可以玩卡拉OK可能是車主消磨時間的好方法。通過一個應用程序、二維碼和用戶的智能手機，乘客仍然可以參與卡拉OK，並且不會分散駕駛員的注意力。
Tesla has often used its karaoke feature as a key selling point in certain regions around the world, including Asia. Ford could do something similar to help with international sales as competition in the electric vehicle space intensifies.
特斯拉在包括亞洲在內的全球某些地區經常將其卡拉OK功能作爲關鍵賣點。隨着電動車市場的競爭加劇，福特也可以採取類似的做法來幫助國際銷售。
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Photo: Courtesy of Ford
照片：福特提供
譯文內容由第三人軟體翻譯。