Introducing ShopSimon: Brands You Love. On Sale. 24/7.
Introducing ShopSimon: Brands You Love. On Sale. 24/7.
Simon has expanded and rebranded its online outlet marketplace as ShopSimon, a comprehensive source for on-sale and outlet merchandise.
西蒙地產已經擴展並將其在線折扣市場重新命名爲ShopSimon，這是一個全面的折扣商品來源。
INDIANAPOLIS, Sept. 5, 2024 /PRNewswire/ -- Simon, a real estate investment trust engaged in the ownership of premier shopping, dining, entertainment and mixed-use destinations, today announced the launch of ShopSimonTM, the next phase in its journey to create the ultimate omnichannel shopping experience.
2024年9月5日，印第安納波利斯 / PRNewswire / -- 西蒙地產投資信託是一家從事擁有一流購物，餐飲，娛樂和混合用途場所的地產投資信託，今天宣佈推出ShopSimonTm，這是其創建終極全渠道購物體驗的下一階段。
ShopSimon, available at ShopSimon.com and via the ShopSimon app, offers a comprehensive single source of premium and luxury sale-priced products from more than 360 retailers, including adidas, American Eagle, Cole Haan, Etro, Hugo Boss, MCM, Puma, Steve Madden and Tod's.
ShopSimon可在ShopSimon.com和ShopSimon應用程序上使用，提供來自360多個零售商的高端奢侈品特價產品的綜合資源，包括阿迪達斯，美鷹服飾，科爾漢，埃特羅，雨果紀斯，MCm，彪馬，史蒂夫·麥登和Tod's。
ShopSimon builds upon the success of Shop Premium Outlets, which has experienced phenomenal growth every year since it was launched in 2019. Now, the expanded and rebranded digital marketplace will be adding on-sale and discounted merchandise, while continuing to offer outlet products from leading brands.
ShopSimon在2019年推出以來，Shop Premium Outlets的成功經驗，每年都取得了驚人的增長。現在，擴展和重新品牌的數字市場將添加特價商品和折扣商品，同時繼續提供來自領先品牌的折扣商品。
"By seamlessly integrating the ease and portability of online shopping with the appeal of our nationwide network of top tier Malls and Premium Outlets, Simon is creating the standard for a truly integrated omnichannel experience," said David Simon, Chairman, CEO and President of Simon. "Inherent in our culture is a drive for innovation and a desire to enhance the shopping experience for our consumers while delivering new sales opportunities for our retailers. ShopSimon is yet another example of how we are bringing the retail ecosystem together to deliver more of what today's discerning shopper wants."
"通過將在線購物的便捷性和便攜性與我們全國範圍內的頂級商場和高級奧萊產品的吸引力無縫結合起來，西蒙正在創建真正綜合全渠道體驗的標準，"西蒙董事長，首席執行官兼總裁大衛·西蒙說。"我們的文化內在地驅使我們不斷創新，希望提供給消費者更好的購物體驗，同時爲我們的零售商帶來新的銷售機會。ShopSimon是我們將零售生態系統彙集在一起，以提供更多現代精明購物者所需的例子。"
For participating retailers, ShopSimon fuses Simon's national reach to engaged shoppers with newly enhanced digital capabilities that make it even easier to post, promote and sell merchandise -- all in a brand-safe digital environment where retailers can closely collaborate on how they are presented and marketed. Retailers have full control over their product assortment, pricing and marketing; can pulse products on and off as inventory dictates; and align their offerings with a carefully cultivated premium and luxury marketplace. Complete with custom virtual storefronts, participating retailers will benefit from new online and in person sales traffic as well as expansive insight into consumer preferences and behaviors.
對於參與的零售商來說，ShopSimon將西蒙的國家影響力與新近增強的數字能力融合在一起，使其更容易發佈，推廣和銷售商品，並在一個品牌安全的數字環境中密切合作，以了解零售商的展示和營銷。零售商對其產品組合，定價和營銷擁有完全控制權，可以根據庫存需求推出和退出產品，並將其產品與精心培育的高端奢侈品市場相匹配。參與零售商將因定製虛擬店鋪而受益，爲線上和線下銷售交通量提供新的機會，並對消費者偏好和行爲有廣泛的了解。
"We are thrilled to offer top brands a truly unique digital channel to sell directly to the massive Simon shopping audience," said Neel Grover, CEO of ShopSimon. "The re-branding and expansion of ShopSimon continues to capitalize on Simon's world-class real estate portfolio and retailer relationships to create curated omnichannel and loyalty opportunities for consumers and brands alike."
「我們很高興能爲頂級品牌提供一個真正獨特的數字渠道，直接銷售給大規模的Simon購物受衆，」 ShopSimon首席執行官尼爾·格羅弗（Neel Grover）表示。「ShopSimon的重新品牌和擴張將繼續利用Simon世界一流的房地產投資信託(reits)投資組合和零售商關係，爲消費者和品牌創造策劃的全渠道和忠誠度機會。」
With ShopSimon, shoppers can easily search by image or color, view similar items recommended from their search, and experience hyper personalization to guide them through thousands of choices to land on the perfect product. In the future, ShopSimon will utilize Simon's nationwide network of shopping destinations and retailers to seamlessly merge the best of online and in-person shopping to get consumers what they want, at the right time (including same day pick up) and at a great price. These additional enhancements and benefits to Simon's omnichannel strategy are expected to be launched in the coming months.
通過ShopSimon，購物者可以通過圖像或顏色輕鬆搜索，查看從搜索中推薦的類似物品，並通過超個性化體驗指導他們瀏覽成千上萬的選擇，找到完美的產品。未來，ShopSimon將利用Simon在全國範圍內的購物目的地和零售商網絡，將在線和線下購物的優勢無縫融合，爲消費者提供他們想要的東西，準確的時間（包括當天取件）和優惠的價格。這些額外的增強和Simon全渠道策略所帶來的好處預計將在未來幾個月內推出。
"With our dedicated team solely focused on creating best-in-class experiences, this is yet another example of how Simon continues to maximize today's rapidly changing consumer preferences to drive loyalty and sales for retailers," said Lee Sterling, Chief Marketing Officer. "By enhancing nearly every aspect of the experience, we are creating greater convenience for consumers and bringing more people to our properties to shop, eat, stay and play."
「由於我們專注於創建一流的體驗的專屬團隊，這是Simon如何不斷最大程度地利用今天迅速變化的消費者偏好驅動零售商忠誠度和銷售的又一個例子，」首席營銷官李·斯特林（Lee Sterling）說。「通過提升體驗的幾乎所有方面，我們爲消費者創造更大的便利性，吸引更多人來我們的地產社區進行購物，用餐，住宿和娛樂。」
With more than 2 billion annual visits to its premium retail destinations, 153 million annual website visits to its core consumer facing websites and more than 3,000 engaged retailers, Simon is uniquely positioned to drive this evolution.
Simon門店每年接待超過20億次訪問，其核心面向消費者的網站每年接待1.53億次訪問，擁有超過3000個合作零售商，Simon獨特地位於推動這一發展。
About Simon
關於西蒙地產(Simon)
Simon is a real estate investment trust engaged in the ownership of premier shopping, dining, entertainment and mixed-use destinations and an S&P 100 company (Simon Property Group, NYSE: SPG). Our properties across North America, Europe and Asia provide community gathering places for millions of people every day and generate billions in annual sales.
Simon是一家從事擁有優質購物，餐飲，娛樂和綜合用途目的地的房地產投資信託(reits)公司，也是一家S&P 100的公司（Simon Property Group, 紐交所: SPG）。我們在北美，歐洲和亞洲的物業每天爲數以百萬計的人們提供社區集會場所，併產生數十億美元的年銷售額。
SOURCE Simon
來源：西蒙公司
譯文內容由第三人軟體翻譯。