Similarweb Snaps 42matters, Bolstering Position In App Intelligence, Financial Terms Undisclosed
Similarweb Snaps 42matters, Bolstering Position In App Intelligence, Financial Terms Undisclosed
Similarweb Ltd. (NYSE:SMWB), a leading digital intelligence company, announced today its acquisition of 42matters, a prominent app intelligence provider headquartered in Zurich, Switzerland. The acquisition marks a significant step in expanding Similarweb's data capabilities in the rapidly growing app analytics market, which is expected to reach $15.7 billion by 2028, with a CAGR of 20.2% (source).
領先的數字智能公司Similarweb Ltd.（紐交所：SMWB）今天宣佈收購總部位於瑞士蘇黎世的知名應用智能服務提供商42matters。此次收購標誌着Similarweb在快速增長的應用分析市場上進一步擴展數據能力，該市場預計到2028年將達到157億美元，複合年增長率爲20.2%（數據來源）。
Integrating 42matters' advanced solutions across app store data, app engagement data, and mobile SDK data will significantly expand Similarweb's app intelligence solution. The expanded app intelligence offering will provide enhanced insights for app owners into the performance of their own apps versus those of their competitors, as well as more comprehensive visibility of user engagement and technology stacks, empowering app owners to optimize their app distribution, marketing strategies and development roadmaps.
整合42matters的高級解決方案，跨應用商店數據、應用程序參與數據和移動SDK數據，將顯着擴展Similarweb的應用智能解決方案。擴展後的應用程序智能產品將爲應用程序所有者提供更多的應用程序性能見解，以及相對於競爭對手的應用程序，更全面的用戶參與度和技術堆棧，使應用程序所有者能夠優化其應用程序發行、營銷策略和發展路線圖。
譯文內容由第三人軟體翻譯。