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Ben & Jerry's Co-Founders Not Worried About Ozempic's Impact On Ice Cream Business: Here's Why

Ben & Jerry's Co-Founders Not Worried About Ozempic's Impact On Ice Cream Business: Here's Why

Ben & Jerry的聯合創始人不擔心Ozempic對冰激凌業務的影響:以下是原因
Benzinga ·  06/27 13:38

Ben Cohen and Jerry Greenfield, the co-founders of Ben & Jerry's, are not worried about the impact of weight-loss drugs on their ice cream business, despite the impending spin-off of their parent company Unilever plc's (NYSE:UL) ice cream division.

Ben Cohen和Jerry Greenfield,Ben&Jerry's的聯合創始人,不擔心減肥藥對他們的冰淇淋業務的影響,儘管它們的母公司聯合利華(Unilever plc)(紐約證券交易所:UL)即將拆分其冰淇淋部門。

What Happened: The duo, both 73, believe that people's relationship with ice cream is more about enjoyment and celebration than nutrition, reported The Wall Street Journal.

據《華爾街日報》報道,這對73歲的人都相信,人們與冰淇淋的關係更多的是享受和慶祝,而不是營養。

This comes at a time when pharmaceutical companies like Eli Lilly And Co (NYSE:LLY) and Novo Nordisk A/S (NYSE:NVO) are introducing weight-loss drugs like Ozempic and Zepbound, raising concerns about a potential decline in ice cream consumption.

這是在製藥公司,如禮來(Eli Lilly And Co)(紐約證券交易所:LLY)和Novo Nordisk AS(紐約證券交易所:NVO)推出像Ozempic和Zepbound這樣的減肥藥的時候,引起了人們對冰淇淋消費可能會下降的擔憂。

Greenfield says people's relationship with ice cream is centered on enjoyment and celebration rather than nutrition. Nonetheless, he advises that ice cream should be consumed in moderation. "You're not supposed to eat a whole tub at once... I think you can eat a whole tub at once.... You're just not supposed to do it every day," he said.

Greenfield表示,人們與冰淇淋的關係重在享受和慶祝,而不是營養。儘管如此,他建議適量食用冰淇淋。 "你不應該一次吃掉整個小桶...我認爲你可以一次吃掉整個小桶...但是你不應該每天都這麼做,"他說。

Despite this, the co-founders are confident in the future of their brand. They recently shared internal sales data with the Wall Street Journal, indicating that the brand has seen stronger sales growth than its parent company's broader ice cream business over the past five years.

儘管如此,這對聯合創始人對其品牌的未來充滿信心。他們最近向《華爾街日報》分享了內部銷售數據,表明該品牌在過去五年中的銷售增長比母公司整個冰淇淋業務更強勁。

Unilever, announced in March its plans to spin off or sell its ice cream division, putting Ben & Jerry's at a crossroads.

三月份,聯合利華宣佈計劃拆分或出售其冰淇淋部門,這使得Ben&Jerry's面臨十字路口。

Why It Matters: Both Cohen and Greenfield are known for their progressive politics and have been friends since seventh grade. They live near each other in Vermont and continue to be involved with Ben & Jerry's, despite not having any managerial or operational roles at the company.

由於其進步的政治立場,Ben Cohen和Greenfield都是知名人士,自七年級以來就是朋友。他們住在佛蒙特州附近,並繼續參與Ben&Jerry's,儘管沒有任何經理或運營角色。

The rise of weight-loss drugs like Ozempic has significantly impacted the food and beverage industry. Novo Nordisk, recently announced a $4.1 billion investment to expand its U.S. manufacturing operations. This expansion aims to meet the surging demand for its weight-loss drugs, reflecting the growing market for GLP-1 medications projected to reach $130 billion by 2030.

像Ozempic這樣的減肥藥的崛起已經對食品和飲料行業產生了重大影響。最近,Novo Nordisk宣佈了41億美元的投資,以擴大其美國製造業務。這一擴張旨在滿足其減肥藥的激增需求,反映出預計到2030年GLP-1藥物日益增長的市場預計將達到1300億美元。

Moreover, Goldman Sachs analysts have highlighted the potential of weight-loss drugs, predicting a significant increase in global sales. This surge has prompted companies like Nestlé (OTC:NSRGY) to introduce new food lines targeting weight-loss drug users.

此外,高盛分析師已經突出了減肥藥的潛力,預測全球銷售額會大幅增加。這種增長已促使像雀巢(OTC:NSRGY)這樣的公司推出針對減肥藥用戶的新食品系列。

Image Via Shutterstock

圖片來自Shutterstock。

This story was generated using Benzinga Neuro and edited by Kaustubh Bagalkote

本報道使用Benzinga Neuro生成,並由Kaustubh Bagalkote

譯文內容由第三人軟體翻譯。


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