Netflix Wants More Obama Magic, Expands Content Partnership With Barack And Michelle
Netflix Wants More Obama Magic, Expands Content Partnership With Barack And Michelle
Streaming leader Netflix Inc (NASDAQ:NFLX) is expanding a content deal with Barack Obama and Michelle Obama's media company Higher Ground that was first signed in 2018.
流媒體領袖Netflix Inc (NASDAQ:NFLX)正在擴大與Barack Obama和Michelle Obama的媒體公司Higher Ground的內容合作。該合作最早於2018年簽署。
What Happened: Higher Ground and Netflix are extending their partnership with a new multiyear first-look deal for film and TV projects, that comes as the Obama-led company has expanded its offerings to include movies, series and sports content.
發生了什麼:Higher Ground和Netflix正在通過新的多年期的首選合作協議，擴展其電影和電視項目的合作伙伴關係。這一來自於奧巴馬領導的公司已經擴展了其服務內容，包括電影、系列和體育內容。
The Netflix deal comes after the success of "Leave the World Behind," which was one of the most watched films on Netflix in the second half of 2023.
Netflix的這項交易是在"Leave the World Behind"取得成功後的。該電影曾是2023年下半年Netflix觀看次數最多的電影之一。
Deadline reported the new extended partnership.
Deadline報告了新的擴展合作伙伴關係。
Other Higher Ground content on Netflix includes "Bodkin," "Rustin," "American Symphony" and "Working: What We Do All Day."
Netflix上播出的其他Higher Ground內容包括"Bodkin"、"Rustin"、"American Symphony"和"Working: What We Do All Day."。
"From the beginning, Netflix has championed our projects, helping them flourish and reach millions across the world," Higher Ground president Vinnie Malhotra said. "We're thrilled to build on our stellar creative partnership and to deliver more ambitious films and series.
"從一開始，Netflix就支持我們的項目，幫助它們繁榮並觸達全球數百萬人。"Higher Ground總裁Vinnie Malhotra表示:"我們很高興能夠在這個卓越的創新夥伴關係上繼續發展，以提供更加宏大的電影和系列。"
Netflix chief content officer Bela Bajaria said the company is delighted to continue the relationship with Higher Ground on developing more "ambitious, compelling and entertaining stories."
Netflix首席內容官Bela Bajaria表示公司很高興能夠繼續與Higher Ground合作開發更多"宏大、吸引人並趣味盎然的故事"。
"If there's one thing that's defined President Barack Obama and Michelle Obama's creative ambitions since we started our partnership with Higher Ground, it is their pursuit of an exceptional story that brings the human experience to light," Bajaria said.
"如果有一件事能夠定義Barack Obama總統和Michelle Obama自從我們與Higher Ground建立合作關係以來的創新抱負，那就是他們追求一個能夠展示人類經歷的傑出故事。"Bajaria說。
Related Link: Barack Obama Shares 13 Favorite Movies Of 2023, Including 3 He Produced: Did 'Barbie' Or 'Oppenheimer' Make The List?
相關鏈接:Barack Obama分享了13部他最喜歡的電影，其中包括他製作的3部: "Barbie"或"Oppenheimer"是否上榜?
Why It's Important: Along with the viewership success of "Leave the World Behind," Higher Ground projects like "Rustin" and "American Symphony" were nominated for Academy Awards.
爲什麼這很重要:除了"Leave the World Behind"的收視成功之外，Higher Ground的項目，如"Rustin"和"American Symphony"，也被提名了奧斯卡獎。
Future projects from Higher Ground for Netflix include "All The Sinners Bleed," "Hello Beautiful," "Dyersville," "Frederick Douglass: Prophet of Freedom" and more.
Higher Ground未來在Netflix上的項目還包括"All The Sinners Bleed," "Hello Beautiful," "Dyersville," "Frederick Douglass: Prophet of Freedom"等。
Higher Ground is also producing a documentary on the Olympic Basketball Tournament in the 2024 Summer Olympics with Words and Pictures, the team that was behind the highly acclaimed Chicago Bulls and Michael Jordan sports docuseries "The Last Dance."
Higher Ground還正在與Words and Pictures合作製作一個有關2024年夏季奧林匹克籃球錦標賽的紀錄片。該團隊曾經是備受好評的芝加哥公牛和邁克爾·喬丹體育紀錄片"The Last Dance"的幕後製作團隊。
"From gripping thrillers to heartfelt comedies and profound documentaries, we have so much that we look forward to sharing," Malhotra said.
"從吸引人的驚悚片到充滿感情的喜劇和深刻的紀錄片，我們有很多期待分享的東西。"Malhotra說。
NFLX Price Action: Netflix shares were up 2.4% to $669.38 on Friday versus a 52-week trading range of $344.73 to $664.25.
NFLX價格行爲:Netflix股票週五上漲2.4%，報669.38美元，52周交易範圍爲344.73美元至664.25美元。
Photo: Shutterstock
Photo: shutterstock
譯文內容由第三人軟體翻譯。