Doctor's Best Inc. Acquires Viactiv Brand
Doctor's Best Inc. Acquires Viactiv Brand
Headquarters will be Based in Tustin, Calif.
總部將設在加利福尼亞州的塔斯廷。
TUSTIN, Calif., June 11, 2024 /PRNewswire/ -- Doctor's Best, one of the nation's leading marketers of nutritional supplements and a wholly-owned subsidiary of Kingdomway USA Corp., announces the acquisition of the Viactiv brand of calcium and magnesium chews. This strategic move aligns with Doctor's Best's growth initiatives, further expanding the company's retail distribution and providing their customers with essential nutrients in even more convenient, tasty options.
CALIF.，2024年6月11日/美通社/-- Doctor's Best是美國領先的營養補充劑營銷商之一，也是Kingdomway USA Corp.的全資子公司，宣佈收購Viactiv鈣和鎂咀嚼片品牌。這一戰略舉措與Doctor's Best的增長計劃相一致，進一步拓展了公司的零售分銷併爲其客戶提供建議的營養補給品。
The acquisition of Viactiv brings together two industry leaders with a shared vision of promoting health and wellness. Doctor's Best is widely recognized for its commitment to science-based formulations with premium, branded ingredients. Viactiv has built a strong reputation for its innovative and great-tasting calcium and magnesium chews.
收購Viactiv將兩個行業領導者聚集在一起，分享促進健康和健康的願景。Doctor's Best因其致力於科學基礎配方和品牌原料而廣受好評。Viactiv因其創新和美味的鈣和鎂咀嚼片而建立了強大的聲譽。
"We are excited to welcome Viactiv into the Doctor's Best family," said Gale Bensussen, CEO of Doctor's Best. "Viactiv has been the leading chew form of calcium for nearly 25 years, and has developed well-earned relationships with the Nation's leading retailers."
“我們很高興將Viactiv納入Doctor's Best大家庭，”Doctor's Best首席執行官Gale Bensussen說。 “近25年來，Viactiv一直是鈣的最佳碎片形式，並與全國領先的零售商建立了良好的關係。”
Calcium is an important nutrient at any age, for men and women. Nearly 30 percent of men and 60 percent of women over age 19 do not consume enough calcium, and more than 90 percent do not consume enough vitamin D.1 These nutrients are essential during early adulthood, when bone density is still building, and in the postmenopausal period for women, when bone density changes occur. Viactiv's calcium chews also include vitamins D and K.
鈣是男性和女性的重要營養素，任何年齡都需要。近30％的男性和60％的19歲及以上的女性未攝取足夠的鈣，而超過90％的人未攝取足夠的維生素D。1這兩種營養素在早期成年期間，骨密度仍在建立中，以及絕經後期的女性中都是必不可少的，當時骨密度變化發生。 Viactiv的鈣咀嚼片還包括維生素D和K。
"The importance of adequate calcium intake cannot be overstated; it's critical for bone health in nearly every stage of life," said Bensussen. "For decades, consumers have demonstrated that Viactiv is their convenient, delicious option for calcium intake. We look forward to helping customers continue to meet their nutritional needs by adding this beloved brand to our current offerings."
“攝入足夠的鈣對於骨健康的重要性不言而喻；在幾乎所有生命階段都是至關重要的，”本森說。 “幾十年來，消費者一直表明Viactiv是他們攝取鈣的方便，美味的選擇。通過將這個備受喜愛的品牌添加到我們目前的產品中，我們期待着幫助客戶繼續滿足其營養需求。”
Bensussen will assume the role of chief executive officer for the Viactiv brand, and operations will be based at the Doctor's Best headquarters. Doctor's Best is committed to ensuring a seamless transition for Viactiv's existing customers and partners, with a focus on maintaining the same level of excellence the brand has delivered for decades.
本森將擔任Viactiv品牌首席執行官，運營總部將設在Doctor's Best。Doctor's Best致力於確保Viactiv的現有客戶和合作夥伴過渡順暢，並專注於保持該品牌在幾十年中提供的同樣卓越的水平。
For more information about Doctor's Best, please visit , and to learn more about Viactiv, please visit .
有關Doctor's Best的更多信息，請訪問網站有關Viactiv的更多信息，請訪問網站.
About Doctor's Best
Doctor's Best is a leading, science-based nutritional supplement company driven by a mission to empower families to lead a healthy lifestyle and thrive outside the doctor's office. Founded by a physician more than 30 years ago, Doctor's Best offers more than 200 products. It has built a stellar reputation in the nutritional supplement industry for utilizing branded ingredients, demonstrating proven potency, safety, and clinically-studied efficacy. All Doctor's Best products are manufactured and rigorously tested exclusively at Current Good Manufacturing Practice (cGMP) certified facilities in the United States. Based in Tustin, California, Doctor's Best products are found on retail sites such as Amazon and iHerb, as well as major retailers and specialty chains, including Walmart and Sprouts. For more information, please visit .
關於Doctor's Best
Doctor's Best是一家領先的以科學爲基礎的營養補充劑公司，旨在使家庭擁有健康的生活方式，並在醫生辦公室以外蓬勃發展。由一名醫生創立於30多年前，Doctor's Best提供200多種產品。在營養補充劑行業中，它以使用品牌原料，證明有效性，安全性和經過臨床研究的功效而建立了卓越的聲譽。所有Doctor's Best產品都是在美國的Current Good Manufacturing Practice（cGMP）認證工廠中製造和嚴格測試的。總部位於加利福尼亞州塔斯廷的Doctor's Best產品可以在亞馬遜和iHerb等零售網站上找到，也可以在沃爾瑪和Sprouts等大型零售商和特色連鎖店中找到。有關更多信息，請訪問 .
About Kingdomway USA Corp.
Kingdomway USA Corp. is the U.S. subsidiary holding company of Xiamen Kingdomway Group Company ("XKDW"), a high-tech enterprise of China's National Torch Project. Located in Xiamen, China, XKDW has been publicly listed on the Shenzhen Stock Exchange since October 28, 2011. Since its establishment in November 1997, XKDW has developed and expanded its business of manufacturing pharmaceutical raw materials, and today is considered a leader in the dietary supplement and sports nutrition manufacturing industries. Information with respect to Kingdomway and XKDW's business may be obtained at or in XKDW's profile on the Shenzhen Stock Exchange at .
關於Kingdomway USA Corp.
Kingdomway USA Corp.是廈門金達威集團有限公司（“XKDW”）的美國子公司控股公司，XKDW是中國國家火炬計劃的高科技企業。位於中國廈門的XKDW自1997年11月成立以來，已發展和擴大了其藥品原料製造業務，今天被認爲是膳食補充劑和體育營養製造業的領導者。有關Kingdomway和XKDW的業務信息可在 或在深圳證券交易所上XKDW的個人資料中了解。.
About Viactiv
Viactiv has built a reputation over the past 25 years as a nutritional supplement company that provides delicious calcium and magnesium chews to help their customers live their most VIbrant and ACTIVe lives! Viactiv is renowned for their focus on taste and efficacy, establishing itself as a trusted brand with high customer ratings. For more information, please visit .
有關Viactiv
Viactiv在過去的25年中已建立了聲譽，是一家營養補充劑公司，爲其客戶提供美味的鈣和鎂咀嚼片，幫助他們度過最維亞活力的時刻。Viactiv以味道和功效而聞名，成爲備受信賴的品牌，擁有高客戶評價。更多信息請訪問 .
Reference
1U.S. Department of Agriculture and U.S. Department of Health and Human Services. Dietary Guidelines for Americans, 2020-2025. 9th Edition. December 2020. Available at DietaryGuidelines.gov.
來源Sengenics
1美國農業部和美國衛生與公民服務部。《美國人的膳食指南，2020-2025年，第9版》。2020年12月。可在DietaryGuidelines.gov找到。
Media Contact: Marissa Buntz, [email protected]
媒體聯繫人：Marissa Buntz，[email protected]
SOURCE Doctor's Best
來源：Doctor's Best
譯文內容由第三人軟體翻譯。