Shares of Olo Inc. (NYSE: OLO) experienced a significant after-market increase of 5.60% on the US stock market on Tuesday, reaching $4.90. This surge followed a steady rise of 0.65% during the regular session, which closed at $4.64. The volatility in OLO's stock occurred despite a lack of immediate news, suggesting that recent developments might better explain the bullish trend.
- Strategic Partnership And Technological Integration
- Enhancing Customer Experience And Operational Efficiency
Strategic Partnership And Technological Integration
Olo Inc. has recently announced an expanded partnership with TRAY, a cutting-edge Point of Sale (POS) and restaurant management platform tailored for Enterprise restaurants. This collaboration aims to enhance Olo Pay card-present payment processing via POS and integrate it with the Olo Engage product suite.
By doing so, the two companies intend to strengthen their combined value proposition by incorporating automated menu synchronization into the Olo Order integration. Furthermore, TRAY will activate the integration with Olo Order Ready AI, a machine-learning solution that generates precise ready times for guests and third-party delivery providers.
Olo Pay's seamless integration with TRAY for card-present transactions is set to further digitalize on-premise payments, streamline management processes, and address challenges such as reconciliation and refunds. This integration ensures a smooth payment experience for guests, whether they use their own devices, kiosks, mobile wallets, or credit cards at the table or POS for full-service dining.
Enhancing Customer Experience And Operational Efficiency
Olo emphasized the importance of this partnership in the context of current industry trends. Despite the gradual shift towards digital transactions, a significant 84% of restaurant transactions still occur offline via card swipes on POS systems. The collaboration between Olo and TRAY aims to bridge this gap by equipping more restaurants with the necessary tools to not only increase orders and streamline operations but also to create highly personalized experiences for each guest.
The integration of the Engage suite further enhances the experience for restaurant brands utilizing TRAY. By merging both digital and in-person interactions into a comprehensive guest profile, brands can gain invaluable insights into customer behavior. This deep understanding allows them to deliver customized interactions and memorable hospitality experiences, fostering long-term loyalty and satisfaction.
週二,Olo Inc.(紐約證券交易所代碼:OLO)在美國股市盤後大幅上漲5.60%,達到4.90美元。這一飆升是在常會期間穩步上漲0.65%之後出現的,收於4.64美元。儘管缺乏即時消息,但OLO的股票還是出現了波動,這表明最近的事態發展可以更好地解釋看漲趨勢。
戰略伙伴關係和技術整合
Olo Inc. 最近宣佈擴大與TRAY的合作伙伴關係,TRAY是爲企業餐廳量身定製的尖端銷售點(POS)和餐廳管理平台。此次合作旨在通過POS增強Olo Pay持卡付款處理並將其與Olo Engage產品套件集成。
通過這樣做,兩家公司打算通過將自動菜單同步納入Olo Order集成來加強其綜合價值主張。此外,TRAY將激活與Olo Order Ready AI的集成,Olo Order Ready AI是一種機器學習解決方案,可爲訪客和第三方交付提供商生成精確的準備時間。
Olo Pay與TRAY無縫集成以進行借記卡交易,將進一步實現本地支付的數字化,簡化管理流程,並應對對賬和退款等挑戰。這種集成可確保賓客獲得流暢的付款體驗,無論他們使用自己的設備、自助服務亭、手機錢包還是餐桌旁的信用卡或 POS 來提供全方位的餐飲服務。
增強客戶體驗和運營效率
Olo 強調了這種夥伴關係在當前行業趨勢背景下的重要性。儘管逐漸轉向數字交易,但仍有84%的餐廳交易通過POS系統上的刷卡離線進行。Olo和TRAY之間的合作旨在通過爲更多餐廳配備必要的工具來彌合這一差距,不僅可以增加訂單和簡化運營,還可以爲每位客人創造高度個性化的體驗。
Engage套件的整合進一步增強了餐廳品牌使用TRAY的體驗。通過將數字和麪對面互動合併爲全面的訪客檔案,品牌可以獲得對客戶行爲的寶貴見解。這種深刻的理解使他們能夠提供定製的互動和難忘的酒店體驗,從而培養長期的忠誠度和滿意度。