Why Is New York Times Stock Trading Higher On Wednesday?
Why Is New York Times Stock Trading Higher On Wednesday?
The New York Times (NYSE:NYT) reported that its net digital-only subscriber base grew by 210,000 to 9.91 million in the first quarter, primarily driven by bundle and multiproduct subscriber additions.
《紐約時報》（紐約證券交易所代碼：NYT）報道說，其純數字用戶淨用戶群在第一季度增長了21萬人，達到991萬，這主要是受捆綁和多產品訂戶增加的推動。
The company said it had about 10.55 million subscribers overall, up roughly 8.4%. About 640,000 of those were print subscribers, down about 10%.
該公司表示，其總訂閱人數約爲1,055萬，增長了約8.4％。其中約有64萬是印刷訂閱者，下降了約10％。
The company reported sales of $594 million, up 5.9% year over year, beating the consensus of $591.91 million.
該公司公佈的銷售額爲5.94億美元，同比增長5.9％，超過了預期的5.9191億美元。
Digital advertising revenues increased 2.9% to $63 million, primarily due to higher revenues from display advertising at The Athletic and Creative Services, partially offset by lower revenue from display advertising at The New York Times Group "NYTG" and podcast advertising.
數字廣告收入增長了2.9％，達到6,300萬美元，這主要是由於體育與創意服務公司的展示廣告收入增加，但部分被紐約時報集團 “NYTG” 展示廣告和播客廣告收入的減少所抵消。
Overall revenue from advertisements decreased 2.4% to $103.7 million.
廣告總收入下降了2.4％，至1.037億美元。
The total digital-only average revenue per user (ARPU) increased 1.9% to $9.21, primarily due to subscribers graduating from promotional to higher prices and price increases on tenured non-bundled subscribers.
僅限數字用戶的平均總收入（ARPU）增長了1.9％，達到9.21美元，這主要是由於訂閱者從促銷轉向更高的價格，以及終身非捆綁訂戶的價格上漲。
Adjusted operating profit reached $76.1 million, up 40.9%.
調整後的營業利潤達到7,610萬美元，增長40.9％。
"2024 is off to a strong start, as our results reflect the power of our strategy to be the essential subscription for every curious person seeking to understand and engage with the world," Meredith Kopit Levien, CEO, said in a statement.
首席執行官梅雷迪思·科皮特·萊維恩在一份聲明中說：“2024年有了一個良好的開端，因爲我們的業績反映了我們的戰略的力量，即成爲每個尋求了解和參與世界的好奇人士的必備訂閱者。”
The Athletic, which The Times bought in 2022 for $550 million, had 4.99 million subscribers at the end of the first quarter, up 52.6%.
《泰晤士報》在2022年以5.5億美元的價格收購了競技，在第一季度末擁有499萬訂閱者，增長了52.6％。
The Athletic revenues increased 33% to $37.2 million, largely due to increased subscriptions and a deal to license articles to Apple for its news product, NYT added.
《紐約時報》補充說，Athletic的收入增長了33％，達到3,720萬美元，這主要是由於訂閱量增加以及蘋果達成了向其新聞產品許可文章的協議。
The company reported adjusted EPS of $0.31, up 63% year over year, beating the consensus of $0.20.
該公司報告調整後的每股收益爲0.31美元，同比增長63％，超過市場預期的0.20美元。
Guidance: For the second quarter, the New York Times expects total subscription revenues to increase 6%-8%, with digital-only subscription revenues to increase 11%-14%.
指導：《紐約時報》預計，第二季度總訂閱收入將增長6％-8％，純數字訂閱收入將增長11％-14％。
The company forecasts second-quarter total advertising revenues to increase in the low single digits, with digital advertising revenues increasing in the high single digits.
該公司預測，第二季度的廣告總收入將以較低的個位數增長，數字廣告收入將以較高的個位數增長。
Price Action: NYT shares are up 3.69% at $47.96 at last check Wednesday.
價格走勢：週三最後一次檢查時，紐約時報股價上漲3.69％，至47.96美元。
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譯文內容由第三人軟體翻譯。