Kroger To Boost Customer Perks With Disney+ Streaming: Report
Kroger To Boost Customer Perks With Disney+ Streaming: Report
The grocery giant Kroger Co (NYSE:KR) and entertainment powerhouse Walt Disney Co (NYSE:DIS) reportedly are in discussions to potentially offer Disney+ streaming service to subscribers of Kroger's grocery delivery program, known as Kroger Boost.
据报道，杂货巨头克罗格公司（纽约证券交易所代码：KR）和娱乐巨头沃尔特·迪斯尼公司（纽约证券交易所代码：DIS）正在讨论可能向克罗格杂货配送计划（Kroger Boost）的订阅者提供迪士尼+流媒体服务。
The talks, still in early stages, suggest that Kroger Boost members may gain access to Disney+ this year without extra charge, according to a report from Bloomberg.
彭博社的一份报告称，谈判仍处于初期阶段，表明克罗格Boost会员今年可以免费使用迪士尼+。
Kroger, headquartered in Cincinnati, has been contemplating this move following customer feedback, indicating an inclination toward expanding its services.
总部位于辛辛那提的克罗格根据客户的反馈一直在考虑这一举措，这表明他们倾向于扩大其服务。
As per the report, both Kroger and Disney have refrained from commenting on the ongoing discussions. However, Kroger emphasized its commitment to seeking new avenues to enhance value for Boost members.
根据报告，克罗格和迪士尼都没有对正在进行的讨论发表评论。但是，克罗格强调其致力于寻找新的途径来提高Boost会员的价值。
Retailers in the U.S. have increasingly introduced paid membership programs to enhance customer loyalty and augment revenue streams, attempting to keep pace with e-commerce giant Amazon.com Inc (NASDAQ:AMZN).
美国零售商越来越多地推出付费会员计划，以提高客户忠诚度并增加收入来源，试图跟上电子商务巨头亚马逊公司（纳斯达克股票代码：AMZN）的步伐。
Also Read: Walmart Takes Bold Step With Bettergoods Food Expansion
另请阅读: 沃尔玛在扩张Bettergoods食品方面迈出了大胆的一步
The report further specified Walmart Inc (NYSE:WMT) rolled out its Walmart+ program in 2020, later striking a deal for Paramount Global's (NASDAQ:PARA) Paramount+ in 2022, while grocery delivery service Instacart started offering Comcast Corp's (NASDAQ:CMCSA) Peacock to its members last year.
该报告进一步指出，沃尔玛公司（纽约证券交易所代码：WMT）于2020年推出了沃尔玛+计划，随后在2022年与派拉蒙环球（纳斯达克股票代码：PARA）派拉蒙+达成协议，而杂货配送服务公司Instacart去年开始向其成员提供康卡斯特公司（纳斯达克股票代码：CMCSA）的孔雀。
Kroger Boost, introduced in 2022, offers two membership tiers: $59 annually or $7.99 monthly for next-day delivery, and $99 annually or $12.99 monthly for same-day delivery, with undisclosed subscriber numbers.
2022年推出的Kroger Boost提供两个会员等级：每年59美元或次日送达每月7.99美元，以及每年99美元或当日送达每月12.99美元，订阅人数未公开。
The program, exceeding initial expectations, and reportedly saved members over $115 million in its inaugural year.
该计划超出了最初的预期，据报道，在成立之初就为会员节省了超过1.15亿美元。
Disney's CEO Bob Iger anticipates profitability in the company's streaming segment by the end of the fiscal year, which concludes in September.
迪士尼首席执行官鲍勃·艾格预计，到9月结束的本财年末，该公司的流媒体领域将实现盈利。
Kroger stock gained more than 10% in the last 12 months. Investors can gain exposure to the stock via First Trust Consumer Staples AlphaDEX Fund (NYSE:FXG) and Invesco S&P 500 Equal Weight Consumer Staples ETF (NYSE:RSPS).
克罗格股票在过去12个月中上涨了10％以上。投资者可以通过第一信托消费者必需品基金AlphaDex基金（纽约证券交易所代码：FXG）和景顺标普500指数等权重必需消费品ETF（纽约证券交易所代码：RSPS）获得股票敞口。
Price Action: KR shares closed lower by 1.10% at $54.77 on Wednesday.
价格走势：韩国股价周三收盘下跌1.10％，至54.77美元。
Disclaimer: This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.
免责声明: 该内容部分是在人工智能工具的帮助下制作的，并由Benzinga编辑审阅和发布。
Read Next: Game On: Amazon, YouTube, And NBCUniversal Reportedly Battle for NBA Rights
继续阅读：游戏开始：据报道，亚马逊、YouTube和NBCUniversal争夺NBA版权
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译文内容由第三方软件翻译。