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SINOTRUK's Product Launch Event Successfully Held in Algeria

SINOTRUK's Product Launch Event Successfully Held in Algeria

中国重汽产品发布会在阿尔及利亚成功举办
PR Newswire ·  04/29 04:21

ALGIERS, Algeria, April 28, 2024 /PRNewswire/ -- On April 23, SINOTRUK's HOWO brand launch event themed by "Leading Heavy Truck Brand in China: New Opportunity, New Start and New Chapter" was successfully held in Algiers, the capital of Algeria, and was attended by more than 300 people, including Mr. Liu Wei, Vice General Manager of SINOTRUK, Mr. Lan Junjie, Assistant General Manager of SINOTRUK and CEO of African Region, Mr. Song Yang, General Manager of SINOTRUK in West African Region, Mr. Laroussi Amouri, Chairman of AMOURI Group, the Partner of SINOTRUK in Algeria, and Mr. Salem Souiki, Executive Director of SOFRAMIMEX, AMOURI Group, as well as the representatives from leading enterprises in the fields of construction, logistics and transportation and various Chinese-funded enterprises in Algeria. SINOTRUK put 10 main selling models on display, including HOWO 6X4 tractor, 8X4 dump truck, sprinkler truck, cargo truck and special vehicle chassis.

阿尔及利亚阿尔及尔,2024年4月28日 /PRNewswire/--4月23日,以 “中国领先的重型卡车品牌:新机遇、新起点和新篇章” 为主题的中国重汽HOWO品牌发布会在阿尔及利亚首都阿尔及尔成功举办,包括中国重汽副总经理刘伟先生、中国重汽助理总经理兰俊杰先生在内的300多人出席兼非洲地区首席执行官、中国重汽西非地区总经理杨松先生、中国重汽合伙人阿莫里集团董事长拉鲁西·阿穆里先生阿尔及利亚,阿穆里集团SOFRAMIMEX执行董事萨利姆·苏伊基先生,以及来自建筑、物流和运输领域领先企业和阿尔及利亚各中资企业的代表。中国重汽展出了10款主要畅销车型,包括豪沃6X4拖拉机、8X4自卸车、洒水车、货运卡车和特种车辆底盘。

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During the event, Mr. Lan Junjie, Assistant General Manager of SINOTRUK and CEO of African Region, described the situation and development layout of SINOTRUK in the Algerian market which demonstrate the strength of SINOTRUK as the "leading heavy truck brand in China", and announced the plan to build a KD factory in Algeria which shows the commitment to deepening the presence in Algeria. Mr. Salem Souiki, Executive Director of SOFRAMIMEX, introduced the main selling products of SINOTRUK and the comprehensive after-sales service network in Algeria which showcase the strong competitiveness of SINOTRUK's products.

活动中,中国重汽助理总经理兼非洲地区首席执行官兰俊杰先生介绍了中国重汽在阿尔及利亚市场的情况和发展布局,这表明了中国重汽作为 “中国领先的重型卡车品牌” 的实力,并宣布了在阿尔及利亚建一座KD工厂的计划,这表明了深化在阿尔及利亚的业务的承诺。SOFRAMIMEX执行董事萨勒姆·苏伊基先生介绍了中国重汽的主要销售产品以及在阿尔及利亚的全面售后服务网络,这表明了中国重汽产品的强大竞争力。

SINOTRUK has been deeply cultivating the Algerian market for over 15 years and obtained an import quota of 2,500 vehicles in 2023, making it the only brand to receive the import quota of commercial vehicles in this batch, fully demonstrating the high recognition of SINOTRUK brand in Algerian market. The success of this launch event signifies a qualitative leap in the development of SINOTRUK as the "leading heavy truck brand in China" in Algeria.

中国重汽深耕阿尔及利亚市场超过15年,2023年获得2500辆汽车的进口配额,使其成为该批唯一获得商用车进口配额的品牌,充分体现了中国重汽品牌在阿尔及利亚市场的高度认可。本次发布会的成功标志着中国重汽作为阿尔及利亚 “中国领先的重型卡车品牌” 的发展取得了质的飞跃。

In the future, SINOTRUK will make joint efforts with AMOURI to cultivate the Algerian market and make the necessary contributions to the development of Algeria.

未来,中国重汽将与AMOURI共同努力,开拓阿尔及利亚市场,为阿尔及利亚的发展做出必要的贡献。

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译文内容由第三方软件翻译。


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