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Yalla Seeks Major Game Publishers For 'Act Two' Of Its Hardcore Gaming Foray

Benzinga ·  Mar 22 01:42

Key Takeaways:

  • Yalla's revenue could return to double-digit growth in the first quarter, as it improves its user monetization and rolls out new functions for its core social media services
  • The company said its first two hardcore games were valuable test cases and is shifting its focus to working with more established game publishers

By Doug Young

Leading Middle Eastern social media companyYalla Group Ltd. (NYSE:YALA) is getting ready for "Act Two" of its move into mid- and hardcore games, after drawing the curtain on a first act that brought it valuable experience, if not huge...

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