UPDATE – Creative Realities Partners With Departure Media Airport Advertising to Enhance Traveler Experience at Cincinnati/Northern Kentucky International Airport (CVG)
UPDATE – Creative Realities Partners With Departure Media Airport Advertising to Enhance Traveler Experience at Cincinnati/Northern Kentucky International Airport (CVG)
Captivating displays seamlessly blend LED and static signage, sending airport advertising to new heights
迷人的顯示屏無縫融合了 LED 和靜態標牌，將機場廣告推向了新的高度
LOUISVILLE, Ky., March 13, 2024 (GLOBE NEWSWIRE) -- Creative Realities, Inc. (NASDAQ: CREX, CREXW), a leading provider of digital signage solutions, continues its longstanding collaboration with airport advertising company Departure Media to create an immersive advertising experience at Cincinnati/Northern Kentucky International Airport (CVG).
肯塔基州路易斯維爾，2024年3月13日（GLOBE NEWSWIRE）——領先的數字標牌解決方案提供商Creative Realities, Inc.（納斯達克股票代碼：CREX，CREXW）繼續與機場廣告公司Deparent Media長期合作，在辛辛那提/北肯塔基國際機場（CVG）創造身臨其境的廣告體驗。
With a focus on enhancing the traveler experience through innovative technology-driven advertising solutions, Departure Media operates in 14 airports nationwide, including CVG and, most recently, Kansas City International Airport. Departure Media has been a valued partner of Creative Realities for the past eight years.
Departion Media專注於通過創新的技術驅動的廣告解決方案增強旅客體驗，在全國14個機場開展業務，包括CVG以及最近的堪薩斯城國際機場。在過去的八年中，Deveration Media一直是Creative Realities的重要合作伙伴。
"We're excited to continue providing digital signage solutions in our successful partnership with Departure Media," said Rick Mills, CEO of Creative Realities. "A visually appealing environment not only enhances the traveler experience but creates new opportunities for advertisers, opening up avenues for engaging and revenue-generating advertising spaces."
Creative Realities首席執行官裏克·米爾斯表示：“我們很高興能在與Deparent Media的成功合作中繼續提供數字標牌解決方案。”“視覺上吸引人的環境不僅可以增強旅行者體驗，而且爲廣告商創造了新的機會，爲引人入勝和創收的廣告空間開闢了途徑。”
Creative Realities and Departure Media play a key role in modernizing the visual landscape at CVG by integrating upgraded Samsung screens, and seamlessly blending fine pitch direct view LED displays with contemporary static solutions. Creative Realities also helps guide strategic placement of digital signage to capture attention and maximize engagement and visibility in high-traffic areas for advertisers. By leveraging Creative Realities' ReflectView CMS platform and expertise in navigating airport environments' architectural and installation challenges, the collaboration ensures a secure and impactful deployment that truly transforms the airport advertising landscape.
Creative Realities和Departion Media通過整合升級後的三星屏幕，並將細間距直視LED顯示屏與當代靜態解決方案無縫融合，在實現CVG視覺景觀的現代化方面發揮了關鍵作用。Creative Realities還有助於指導數字標牌的戰略佈局，以吸引注意力，並最大限度地提高廣告商在高流量區域的參與度和知名度。通過利用 Creative Realities 的 ReflectView CMS 平台和應對機場環境建築和安裝挑戰方面的專業知識，此次合作確保了安全而有影響力的部署，真正改變了機場廣告格局。
The centerpiece of this initiative is the installation of two visually striking LED walls measuring approximately nine and a half by eight and a half feet. These unique displays seamlessly integrate static and digital advertising to create a stunning and cohesive advertising fixture. Despite comprising two distinct elements, the static image—about twice the size of the digital portion—blends seamlessly, creating an almost imperceptible gap. The static image typically remains fixed, while the digital advertising portion rotates throughout the day. This dynamic display not only enhances the airport's aesthetic appeal but also provides advertisers with an engaging platform to reach their audiences.
該舉措的核心是安裝兩面醒目的LED牆，尺寸約爲九英尺半，八英尺半。這些獨特的顯示屏無縫集成了靜態和數字廣告，創造了令人驚歎且具有凝聚力的廣告裝置。儘管包含兩個不同的元素，但靜態圖像（大約是數字部分的兩倍）無縫融合，形成了幾乎難以察覺的間隙。靜態圖像通常保持不變，而數字廣告部分則全天旋轉。這種動態顯示屏不僅增強了機場的美學吸引力，還爲廣告商提供了一個吸引人的平台來吸引受衆。
"Creative Realities allows us to offer advertisers a canvas that can bring their brands to life," said Leslie Bensen, CEO and founder of Departure Media. "By creating a more sophisticated and tech-forward option for travelers, we're not only elevating the airport aesthetic and ambiance, but creating valuable opportunities for advertisers, and, as a result, a more personalized experience for travelers."
Deveration Media首席執行官兼創始人萊斯利·本森說：“創意現實使我們能夠爲廣告商提供一幅可以爲他們的品牌注入活力的畫布。”“通過爲旅客創造更復雜、更具技術前瞻性的選擇，我們不僅提升了機場的美學和氛圍，而且爲廣告商創造了寶貴的機會，從而爲旅客提供了更加個性化的體驗。”
The partnership between Creative Realities and Departure Media exemplifies both companies' commitment to providing flexible, customized solutions which meet the unique needs of the airport environment and future-proof deployments to help monetize through programmatic advertising. By leveraging the latest in digital signage technology and creative media placement solutions, the two companies are setting a new standard for airport advertising.
Creative Realities和Departion Media之間的合作體現了兩家公司致力於提供靈活的定製解決方案，以滿足機場環境的獨特需求和麪向未來的部署，以幫助通過程序化廣告獲利。通過利用最新的數字標牌技術和創意媒體投放解決方案，兩家公司正在爲機場廣告設定新的標準。
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About Creative Realities, Inc.
Creative Realities helps clients use the latest omnichannel technologies to inspire better customer experiences. CRI designs, develops and deploys consumer experiences for high-end enterprise-level networks, and is actively providing recurring SaaS and support services across diverse vertical markets, including but not limited to automotive, advertising networks, apparel & accessories, convenience stores, food service/QSR, gaming, theater, and stadium venues. The company has operations across North America with active installations in more than 10 countries.
關於 Creative Realities,
Creative Realities 幫助客戶使用最新的全渠道技術來激發更好的客戶體驗。CRI爲高端企業級網絡設計、開發和部署消費者體驗，並積極爲不同的垂直市場提供經常性的SaaS和支持服務，包括但不限於汽車、廣告網絡、服裝和配飾、便利店、餐飲服務/QSR、遊戲、劇院和體育場館。該公司在北美開展業務，活躍設施遍及10多個國家。
About Departure Media Airport Advertising
Departure Media is a national firm and the only out of home (OOH) advertising company in the United States that focuses exclusively on airports. Founded in 1996, the company works with 14 airports across the country including Kansas City International Airport (MCI), Richmond International Airport (RIC) and Des Moines International Airport (DSM), and is a 100% woman-owned business, with WBE, SBE and ACDBE certifications. Departure Media specializes in the management and modernization of mid-sized airport advertising programs, and its expert team designs and fabricates advertising display programs that improve the passenger experience, enhance the sense of place, and minimize visual clutter by complementing airport terminal aesthetics.
關於離境媒體機場廣告
Departion Media是一家全國性公司，也是美國唯一一家專門關注機場的戶外（OOH）廣告公司。該公司成立於1996年，與包括堪薩斯城國際機場（MCI）、里士滿國際機場（RIC）和得梅因國際機場（DSM）在內的全國14個機場合作，是一家完全由女性擁有的企業，擁有WBE、SBE和ACDBE認證。Everation Media專門從事中型機場廣告節目的管理和現代化改造，其專家團隊設計和製作廣告展示節目，通過補充機場航站樓美學來改善乘客體驗、增強地域感並最大限度地減少視覺混亂。
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Interested advertisers are encouraged to contact Departure Media at 843-571-2299 or info@departure-media.com.
鼓勵感興趣的廣告商致電 843-571-2299 與 Deperation Media 聯繫或 info@departure-media.com。
Contacts
Media Inquiries
Breanne Ngo
bngo@ideagrove.com
聯繫人
媒體查詢
佈雷安妮·諾
bngo@ideagrove.com
Investor Relations
ir@cri.com
投資者關係
ir@cri.com
Departure Media
Templemere PR
+44 (0)20 3948 1430
departuremedia@templemerepr.co.uk
離境媒體
坦普爾米爾公關
+44 (0) 20 3948 1430
departuremedia@templemerepr.co.uk
譯文內容由第三人軟體翻譯。