ByteDance Q2 Revenue Said to Overtake Tencent With a 40% Jump
ByteDance Q2 Revenue Said to Overtake Tencent With a 40% Jump
BEIJING, November 17 (TMTPost)— Recent report suggested ByteDance Ltd. is well on the track to overtak another Chinese internet heavyweight Tencent Holdings Ltd. by sales.
北京,11月17日(TMTPost)——最近的報告顯示,字節跳動有限公司的銷售額有望超過另一家中國互聯網巨頭騰訊控股有限公司。
Credit:Visual China
來源:Visual China
ByteDance's revenue in the second quarter jumped 40% year-over-year (YoY) to US$29 billion, The Information cited people familiar with the figures. If the data is accurate, TikTok parent should have delivered a much robust growth and its quarterly sales have overtaken Tencent. Tencent's revenue rose 11% YoY to RMB149.2 billion (US$20.6 billion) in the quarter ended June 30, missing the Wall Street expectation of RMB152.021 billion.
《信息報》援引知情人士的話說,ByteDance第二季度的收入同比增長40%,達到290億美元。如果數據準確的話,TikTok母公司本應實現強勁的增長,其季度銷售額已經超過騰訊。截至6月30日的季度,騰訊的收入同比增長11%至人民幣1492億元(合206億美元),未達到華爾街預期的1520.21億元人民幣。
ByteDance is also closing gap with Meta Platforms, Inc. The U.S. internet giant posted revenue of US$32 billion with an 11% YoY increase in the second quarter. The report attributed its revenue achievement to advertising and e-commerce. ByteDance recorded revenue of US$54 billion in the first half of the year, about 89% of Meta's in the same period, according to the report.
字節跳動還縮小了與Meta Platforms, Inc.的差距。這家美國互聯網巨頭第二季度公佈收入爲320億美元,同比增長11%。該報告將其收入成就歸因於廣告和電子商務。報告稱,字節跳動在上半年的收入爲540億美元,約爲同期Meta的89%。
In the June quarter, markets outside China contributed US$5.8 billion, or about 20% of ByteDance's total revenue, and the most majority came from TikTok, which likely generated at least US$5 billion, The Information reported. The U.S. tech media outlet noted that while ByteDance gets a bulk of revenue from China, where it operates TikTok's sister app Douyin, overseas operations are helping drive its growth.
據《信息報》報道,在6月的季度中,中國以外的市場貢獻了58億美元,約佔字節跳動總收入的20%,其中大部分來自TikTok,它可能創造了至少50億美元的收入。這家美國科技媒體指出,儘管ByteDance的大部分收入來自中國,在中國運營TikTok的姊妹應用程序抖音,但海外業務正在幫助推動其增長。
The Information has revealed overseas businesses, especially TikTok, are becoming more important for ByteDance, and Douyin's e-commerce is one of its revenue pillars last year. Its report in August said the company recorded revenue of US$85 billion last year with a 38% yearly increase, while revenue from China grew to US $69 billion with at growth rate of 25%, about one third of annual growth for the year 2021, as growth in the market had slowed to 68% that year, down from rates of 150% and 105% in 2019 and 2020 respectively. In comparison, TikTok as well as video games, softwares and other businesses overseas contributed US$16 billion last year, more than doubling US $6.5 billion of sales in 2021. These overseas operations only generated US$1.2 billion in year 2020.
該信息顯示,海外業務,尤其是TikTok,對字節跳動變得越來越重要,而抖音的電子商務是其去年的收入支柱之一。該公司8月份的報告稱,該公司去年收入爲850億美元,同比增長38%,而來自中國的收入增長至690億美元,增長率爲25%,約佔2021年年增長率的三分之一,這是因爲該市場的增長已從2019年和2020年的150%和105%放緩至當年的68%。相比之下,TikTok以及海外視頻遊戲、軟件和其他業務去年貢獻了160億美元,是2021年65億美元銷售額的兩倍多。這些海外業務在2020年僅創造了12億美元的收入。
At an internal meeting held on March 16 to celebrate ByteDance's 11th anniversary, the CEO Liang Rubo cautioned that the leading edge in content offerings, including Douyin, TikTok, and Toutiao, has diminished over the past year or two. "We are not very confident to say our work, either in terms of understanding in business or technical capability, is better than peers in China or the global market, as we are still facing severe competition," Liang said. He concluded one of the main goals ByteDance will achieve is to focus on two main businesses-- content offerings and e-commerce.
在3月16日舉行的慶祝字節跳動成立11週年的內部會議上,首席執行官梁如波警告說,在過去的一兩年中,包括抖音、TikTok和今日頭條在內的內容產品的領先優勢已經減弱。梁說:“我們不太自信地說我們的工作,無論是在業務理解還是技術能力方面,都優於中國或全球市場的同行,因爲我們仍然面臨激烈的競爭。”他總結說,ByteDance將實現的主要目標之一是專注於兩項主要業務——內容提供和電子商務。
ByteDance was reported in April that most of its growth came from its core advertising business in China, which generated about US$10 billion, approximately 2.5 times greater than the revenue of the business in 2021. It also said the e-commerce gross merchandise volume (GMV) at Douyin had a strong 76% growth to RMB1.41 trillion ($195 billion).
ByteDance在4月份有報道稱,其大部分增長來自其在中國的核心廣告業務,該業務創造了約100億美元,大約是2021年業務收入的2.5倍。它還表示,抖音的電子商務商品總額(GMV)強勁增長了76%,達到1.41萬億元人民幣(合1,950億美元)。
The growth that Douyin revealed later was even stronger. Douyin platform had a growth of 80% in gross merchandise volume (GMV) last year, and out of the annual volumes, the mall GMV increased 277% and GMV from the e-commerce search up 159%, Wei Wenwen, president of Douyin's e-commerce unit, said at Douyin's Ecosystem Conference held in May. Wei said more than 30 per cent of the total GMV came from the "marketplace" channel. She added that the company will invest RMB10 billion this year to help merchants grow their business on the platform.
抖音後來透露的增長甚至更加強勁。抖音電子商務部門總裁魏文文在5月舉行的抖音生態系統會議上表示,去年抖音平台的商品總交易量(GMV)增長了80%,在年度交易量中,購物中心的GMV增長了277%,電子商務搜索的GMV增長了159%。魏說,總GMV中有30%以上來自 “市場” 渠道。她補充說,該公司今年將投資 RMB10 億美元,以幫助商家在該平台上發展業務。
譯文內容由第三人軟體翻譯。