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ASX-listed Broncos Eye Premiership

ASX-listed Broncos Eye Premiership

在澳大利亞證券交易所上市的野馬隊關注英超聯賽
sharecafe ·  2023/09/29 13:43

The National Rugby League's season wraps up this Sunday, with the Brisbane Broncos (ASX:BBL) having a good chance to become premiers for the first time in 17 years when they play Penrith in Sydney.

國家橄欖球聯盟的賽季將於本週日結束,布裡斯班野馬隊(澳大利亞證券交易所代碼:BBL)有很好的機會在雪梨對陣彭裡斯,這是他們17年來第一次成為超級聯賽冠軍。

They are well ahead of their 2022 performance, and this year's success has seen the team's owners, Brisbane Broncos Ltd, emerge as major winners judging by the company's half-year financials.

他們遠遠領先於2022年的表現,今年的成功讓球隊的所有者布裡斯班野馬有限公司成為了主要贏家,從該公司半年的財務狀況來看。

The Broncs finished second in the minor premiership behind Penrith, the defending premiers, and they meet again in Sunday evening's season finale.

野馬隊在小英超聯賽中排名第二,僅次於衛冕冠軍彭裡斯,他們將在週日晚上的賽季決賽中再次相遇。

But don't tell investors who have kept the listed company (69% owned by News Corp) down at levels of a year ago when the team was pushed into 9th place and missed the finals at the last minute.

但不要告訴投資者,是誰讓這家上市公司(新聞集團持有69%的股份)保持在一年前的水準,當時球隊被推至第9位,並在最後一刻未能進入決賽。

Brisbane were last in a grand final in 2015 when they lost to North Queensland in extra time. Before that, they last won in 2006.

布裡斯班上一次進入總決賽是在2015年,當時他們在加時賽中輸給了北昆士蘭。在此之前,他們上一次奪冠是在2006年。

Thanks to the better performance from the team this year, crowds are up by more than 25% from 2022, merchandising sales are rising, and fees from TV broadcasters are up, with the team's matches broadcast regularly each week.

由於球隊今年的表現更好,觀眾人數比2022年增加了25%以上,商品銷售正在上升,電視轉播商的費用也在上漲,球隊的比賽每週都會定期轉播。

And while the on-field performance has lifted the side and the financial performance of the listed company, the share price (ASX code BBL) has not reflected that improvement.

雖然現場表現提升了上市公司的側面和財務表現,但股價(ASX代碼BBL)並未反映出這種改善。

The shares trade around 99 cents this week, which values the company and presumably the players and fixed assets such as the ground, clubhouse, and associated facilities at more than $97 million.

本週,該公司的股票交易價格約為99美分,這對該公司以及球員和固定資產(如球場、俱樂部會所和相關設施)的估值超過9700萬美元。

But at 99 cents, the shares are more than 13% lower than a year ago when they traded around $1.14, which seems odd given the dramatic improvement in the team's effort this year and the very positive impact that has had on the listed company's finances, thanks to those higher crowds, merchandise sales, and TV fees.

但99美分的股價比一年前1.14美元左右的股價下跌了13%以上,這似乎很奇怪,因為今年團隊的努力取得了戲劇性的進步,而且由於觀眾人數、商品銷售和電視轉播費的增加,上市公司的財務產生了非常積極的影響。

The company told the ASX in half-year report that it saw a big improvement in its June 30 interim profit, which came in around $5.41 million compared to $3.64 million in the first half of 2022. Earnings before Interest, Tax, and Depreciation were around $5.64 million compared to $4.24 million in 2022.

該公司在半年報告中告訴ASX,6月30日的中期利潤有了很大改善,與2022年上半年的364萬美元相比,中期利潤約為541萬美元。扣除利息、稅項和折舊前的收益約為564萬美元,而2022年為424萬美元。

Even if the second half sees no extra profit (there will be fewer games as the season winds down, though getting to play home ground finals at Suncorp Stadium in Brisbane in September should have provided a further boost and the prospect of becoming Premiers), the company has already topped 2022's net result of $3.23 million.

即使下半年看不到額外的利潤(隨著賽季的結束,比賽將會減少,儘管9月份能夠在布裡斯班的Suncorp體育場打主場決賽應該會提供進一步的提振,並有望成為超級聯賽),該公司已經超過了2022年S的淨收益323萬美元。

The company said the first half of 2023 saw eight home games played at Suncorp Stadium in Brisbane, compared to seven games in 2022.

該公司表示,2023年上半年在布裡斯班Suncorp體育場進行了8場主場比賽,而2022年為7場。

"Consumer and commercial revenue increased due to the additional game, together with higher average crowds and growth across the membership and corporate programs. Crowds averaged 35,100, 25% more than the 27,751 in the corresponding period.

消費者和商業收入增加了,這是因為額外的遊戲,以及更高的平均觀眾人數和整個會員和企業計劃的增長。平均觀眾人數為35,100人,比同期的27,751人高出25%。

Based on current projections and all things remaining constant, the company thinks its earnings for the full year "will exceed the prior corresponding period" when the company earned a net of $3.23 million on revenue of nearly $44 million.

根據目前的預測和所有因素保持不變,該公司認為其全年收益將“超過前一同期”,當時該公司營收近4400萬美元,淨利潤323萬美元。

"During the second half of the financial year, revenue for the remaining home games will be recognised and significant expenses accounted for, including player salaries. Accordingly, the first half cannot be taken as an indication of a full-year trend," the company warned.

該公司警告稱:“在本財年下半年,將確認剩餘主場遊戲的收入,並計入包括球員工資在內的重大支出。因此,不能將上半年視為全年趨勢的指標。”

The old adage in sport is 'Winners are Grinners,' and so far that's very true and very profitable for the Brisbane Broncos in 2023 - on and off the field.

體育界有一句老話:勝利者就是研磨者,到目前為止,這句話對布裡斯班野馬隊來說是非常正確的,也是2023年布裡斯班野馬隊非常有利可圖的--無論是在場上還是在場下。

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譯文內容由第三人軟體翻譯。


以上內容僅用作資訊或教育之目的,不構成與富途相關的任何投資建議。富途竭力但無法保證上述全部內容的真實性、準確性和原創性。
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