Harmonious New Energy Auto (3836) is a major automobile dealer in the mainland, focusing on Haoshan and Super Haoxin brands. In the first half of 2019, new car sales revenue increased 26.2% to RMB 5.049 billion; based on Haoquan brand revenue, Lexus and BMW's revenue accounted for 81.3% of total new car revenue. The group recently announced to an independent third party to acquire the shares or assets of the three companies, but did not disclose the transaction price. According to the group, the acquisition targets include a Ferrari (Ferrari) branch in Kunming, which includes only one in Yunnan Province; a Bentley (Bentley) branch in Shijiazhuang, the only one in Hebei Province; and an Audi (Audi) branch in Beijing, which is in line with the Group's Beijing BMW network, which works in concert with the group's Beijing BMW network.
The China Automobile Association predicted earlier that the annual sales volume of automobiles in the mainland in 2020 would fall by 2% year on year; it is anticipated that the downward trend will continue, but compared to 2019, the decline is expected to be tolerated, and the market expects the worst situation in the industry to have passed. Furthermore, the mainland government has stated clearly that it wants to stabilize automobile consumption, and announced the “Opinions on Accelerating the Development of Circulation and Promoting Commercial Consumption” measures earlier, which include the gradual relaxation or cancellation of specific automobile purchase restrictions, and encouraging mainland government agencies to buy new energy vehicles and liberalize them!
The restrictions on automobile transactions across provinces are expected to help auto dealers develop their business in the long run.
At the end of last year, the group successfully introduced Li Jiajie, Chairman and Managing Director of Real Estate (12), as a shareholder. The group placed up to 52 million new shares at $3 per share to Successful Lotus Limited, an investment company owned by Li Jiajie, accounting for 3.31% of the share capital issued by E after expansion. The estimated net proceeds are estimated at $155 million. It is suspected that it was used to establish long-term partnerships with the company's strategic partners and the company's general working capital trend. Since the end of November 2019, the “big sunshine” broke through upward yesterday. The STC%K line rose above the %D line, and the MACD bear gap was settled. However, the current price is clearly higher than the top line of the Insurance and Canada channel, and there is strong resistance. We should wait for absorption below 4 yuan. The rebound resistance is 4.8 yuan, and the holding continues to fall below 3.65 yuan.