BNPL Provider Splitit to Focus on North America, U.K. Growth
BNPL Provider Splitit to Focus on North America, U.K. Growth
"We need to bring a greater sense of urgency to capitalize on this opportunity from a sales perspective," Mr. Harper said in a speech to be delivered at the company's annual general meeting. By Stuart Condie
斯圖爾特·康迪(Stuart Condie)著
SYDNEY--Splitit Payments Ltd. will focus on the buy-now-pay-later growth markets of North America and the U.K. in an effort to gain a larger foothold in the burgeoning industry, Interim Chief Executive Jon Harper said.
悉尼-Splitit Payments Ltd.臨時首席執行官喬恩·哈珀(Jon Harper)表示，Splitit Payments Ltd.將專注於北美和英國這兩個先買後付的增長市場，以努力在這個新興行業獲得更大的立足點。
Mr. Harper, who replaced Brad Paterson in August, on Friday said Splitit had a differentiated product to other players in the market but needed to narrow its geographic focus.
8月份接替布拉德·帕特森(Brad Paterson)的哈珀上週五表示，Splitit擁有與市場上其他參與者不同的產品，但需要縮小其地域範圍。
Splitit, which offers consumers interest-free installment payments using the untapped credit on their existing card accounts, competes with rivals including Afterpay Ltd., Affirm Holdings Inc., Klarna Holding AB and PayPal Holdings Inc. in the installment payments space.
Splitit利用消費者現有信用卡賬户上未開發的信貸為消費者提供免息分期付款，在分期付款領域與Afterpay Ltd.、Confirm Holdings Inc.、Klarna Holding AB和PayPal Holdings Inc.等競爭對手展開競爭。
"We need to bring a greater sense of urgency to capitalize on this opportunity from a sales perspective," Mr. Harper said in a speech to be delivered at the company's annual general meeting.
“我們需要有更大的緊迫感，從銷售的角度把握這個機會，”哈珀在公司年度股東大會上發表演講時説。
He said Splitit would remain open to opportunities in other markets such as its existing agreement with Google Japan, but will focus on what he called the untapped potential in key growth markets.
他表示，Splitit將繼續對其他市場的機會持開放態度，比如與谷歌日本(Google Japan)現有的協議，但將專注於他所説的關鍵成長型市場尚未開發的潛力。
Write to Stuart Condie at stuart.condie@wsj.com
寫信給斯圖爾特·康迪(Stuart.Condie@wsj.com)
譯文內容由第三人軟體翻譯。
