Guosen Securities released research reports, stating that in May, Anta and 361 Degrees experienced increased heat, with short-term focus on Olympic marketing to promote brand heat. In May, sports brands actively launched new color schemes for their core IPs. Bosideng focused on promoting the heat of its sun protective clothing, and Biem.l.Fdlkk Garment released the Olympic team golf clothing for the country. From April to May, the brand heat continued to increase year-on-year. Seize the opportunity to focus on sports brand marketing and new product catalysis as the Paris Olympics are about to open, and seize the opportunity to configure undervalued sector brands. Sports sector recommended stocks: Anta Sports (02020.HK), Li Ning (02331.HK), Topsports (06110.HK), 361 Degrees (01361.HK), and Xtep Int'l (01368.HK); and leisure sector recommended stocks: Bosideng (03998.HK) and Biem.l.Fdlkk Garment (002832.SZ).