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内部人士称特斯拉设专门团队监控社交媒体评论

Insiders say Tesla sets up a special team to monitor social media comments.

新浪財經 ·  Jul 26, 2021 09:30

TeslaTesla Tesla Energy, a former employee of its solar division, has a team of more than 20 employees who search for customer complaints on social media and review sites, according to a former employee.

The former employee, who left Tesla earlier this year, revealed that while solving problems raised by customers, the team would also try to get customers to delete their posts.

In addition to the team position, Tesla has a team of nine looking for negative comments about the company's CEO, Elon Musk, the former employee said. This is in line with Tesla's energy department's January ad for "customer support experts", which said candidates would address the "social media upgrade" for Mr Musk.

A former manager of Tesla's energy department also said that there is a special team responsible for searching for complaints on social media. The manager, who worked in the company until last year, asked not to be named. "basically, they only look at Tesla Energy, Elon and anything related to Tesla, Energy or Elon," he said. "

The two former employees said that while solving the problems raised by customers, they would also politely ask customers to delete their complaints on social media.

For customers, posting on social media can sometimes solve problems faster than complaints through normal customer service channels.

According to a client in Tesla's energy department, who spoke on condition of anonymity, they got this advice from their own project manager when something went wrong with their solar roof contract. "she asked me to complain online," the client said. Because she says the only thing the company listens to is the mood of social media. "

The customer then tweetedThey posted a post on the website, but said they didn't know if it was any different because Tesla had never made any specific contact with them about the matter.

The translation is provided by third-party software.


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