According to the Hong Kong Economic Daily, revenue from the benefiting trump card game "Kingdom era" has soared.IGG(00799) Last year, net profit more than doubled to US $156 million (about HK $1.22 billion) and revenue rose 89 per cent to a record US $607 million (about HK $4.73 billion).
IGG declared a second interim interest rate of HK14 cents, with a total dividend of HK49 cents for the whole year, a significant increase of 176% over the previous year.
The income of "Kingdom era" has increased 2.5 times as much as 3.4 billion.
IGG's revenue hit an all-time high last year, mainly due to the Kingdom era. Kingdom era is a real-time war strategy game. the monthly flow has climbed from US $30 million (about HK $234 million) to more than US $50 million (HK $390 million). Last year, revenue reached US $440 million (about HK $3.43 billion), a year-on-year increase of 2.5%. Vastly beat Castle for hegemony and other games, accounting for up to 70% of revenue.
The number of registered users of the Kingdom era game has approached 100m, and the number of monthly active users (MAU) has exceeded 10 million. It also rose from 26th in January to 16th in December last year in App Annie's combined iOS and Google Play monthly revenue rankings. However, the "Castle for Supremacy", which has been launched for more than four years, has not performed well, with revenues falling 8 per cent to US $120 million (about HK $936 million) last year, or about 20 per cent. During the year, MAU reached 8 million, with an average monthly contribution of US $11 million (about HK $85.8 million), which is only about 1/5 of the "Kingdom era".
In response to intensified competition, deep ploughing Southeast Asia, the United States and Europe
With the expansion of mobile games, IGG has increased its advertising and promotional activities in the Kingdom era, and the cost of sales has risen significantly by 87 per cent. Regionally, revenue in Asia, the largest market, increased significantly by 1.8% to US $290 million (about HK $2.26 billion), accounting for 49% from 33%, while growth in markets such as North America and Europe increased by 60% and 26% respectively.
The Group said that in the face of increased competition in the game market, it will explore Southeast Asia, North America, Europe and the Middle East and set up localization operation teams one after another. At the beginning of this year, the shopping malls around IGG were officially launched, launching peripheral products around IGG classic IP to deepen the group's image.
IGG registered a total of 480 million users and continued to develop new games. The puzzle game "Candy Elimination Master" was launched at the end of last year, but the relevant data have not been released; current research and development includes a number of games, including war strategy, leisure and entertainment, survival and sandboxie. The R & D expenditure was US $46.7 million (about HK $364 million), an increase of 30% over the same period last year, mainly due to the increase in salaries, performance bonuses and equity incentive expenses of the game development team.