Pinplay, September 28. Today, Weibo posted its financial report for the second quarter of 2020. According to financial reports, in the second quarter,WeiboRevenue reached 2.75 billion yuan.

Weibo will increase investment in the video business this year. Within a year, Weibo will invest 1 billion dollars in precision advertising resources and 30 billion dollars in top exposure resources to help video channels accumulate social assets and achieve brand influence and exit the circle. At the same time, 500 million dollars of cash were divided into video accounts to establish a video advertising sharing model. Since the launch of the plan, hundreds of thousands of bloggers have launched Weibo video accounts, including more than 5,000 video accounts with over one million followers.