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标普:确认中国旅游集团和香港中旅集团“A-”长期发行人信用评级,展望上调至“稳定”

S&P: Confirming the “A-” long-term issuer credit ratings of China Travel Group and Hong Kong China Travel Group, and the outlook is raised to “stable”

久期财经 ·  Sep 15, 2020 11:31

Jiuzhong Financial News, September 15, S & P will China Travel Group Co., Ltd. (China Tourism Group Corp. Ltd., referred to as "China Tourism Group") andHong Kong China Travel ServiceThe rating outlook of (Group) Limited (China Travel Service (Holdings) Hong Kong Ltd.,) has been adjusted from "negative" to "stable". S & P also confirmed the credit rating of the two companies as "A -" for long-term issuers and "A -" for the long-term issuance of secured senior unsecured notes by the China Travel Service Group of Hong Kong.

S & P adjusted its outlook to "stable" as China Tourism Group recovered faster than S & P expected. S & P now forecasts that the group's EBITDA will fall by 33 per cent in 2020, compared with S & P's previous forecast of a decline of 40 per cent, 50 per cent. China Travel Group can quickly shift its focus to online sales aimed at tourists. The sharp jump in duty-free sales in Hainan is also an important reason. In terms of cost, the company has been granted some rent-free periods and is adjusting all airport franchise fees as a percentage of sales. The two measures will support the company's EBITDA margin during the transition period. As a result, S & P now forecasts that the debt-to-EBITDA ratio of Chinese tourism groups will fall below three times by the end of 2020, faster than S & P's original estimate of 2021.

S & P confirmed China Travel Group's "A -" issuer rating because it believes it will maintain its dominant position as the country's largest duty-free store operator and has a 90 per cent market share.

The duty-free business of China Tourism Group will perform better than other business units. Tax-free sales account for about 60 per cent of the company's total sales and 70 per cent of EBITDA. After the outbreak in early 2020, China Tourism Group moved quickly to expand online sales with the support of suppliers. The company is aimed at tourists who have previously bought goods from China Tourism Group. At the same time, sales at its Hainan stores grew very strongly, reaching 8.5 billion yuan in the first half of 2020, compared with 13 billion yuan for the whole of 2019. The recovery of domestic tourism and changes in preferential policies, including an increase in duty-free shopping quotas, are important drivers. As a result, although there are no international tourists, s & p expects revenue from its tax-free business to fall only 0% to 5% year-on-year.

The travel agency, theme park and hotel business of China Tourism Group will deteriorate seriously. S & p expects revenue from non-tax-exempt businesses to fall by 50% to 60% in 2020. As early as before the outbreak of COVID-19, the travel agency business was facing tremendous competitive pressure. S & P believes that revenue from non-tax-exempt businesses will not return to pre-epidemic levels until 2021.

The profitability of China Tourism Group will decline slightly in 2020. The company can adjust the cost structure and convert part of the fixed rent into variable costs. Franchise fees account for about 30% of the company's tax-free business income. The company is negotiating with major airports to reduce fixed franchise fees. S & P believes that given its large size, strong financial strength and state-owned enterprise background, China Tourism Group will reach an agreement. Under such circumstances, China Tourism Group can save as much as 40-5 billion yuan in operating expenses in 2020. S & p calculates some of this and forecasts that its EBITDA margin will be between 9.5% and 10.5% in 2020, compared with 12.4% in 2019.

S & P believes that despite the recent emergence of some new competitors, Chinese tourism groups will maintain their leading position in the duty-free shopping market. The industry is highly regulated and there were only seven companies before the Chinese government issued three new licences this year. Over time, it is possible for the government to issue more licences to promote competition.

However, at present, it is difficult for new competitors to overcome the size, operational experience and cost advantages of China Tourism Group. Over the past few years, the company has maintained double-digit growth in its stores in Shanghai and Beijing. The group also uses its dominant position in major airports to negotiate with global and domestic suppliers. Therefore, compared with domestic retailers, China Tourism Group has a price advantage. On the other hand, S & P believes that China tourism groups' gross margins may face some pressure in a few years' time as competitors increase the number of stores.

S & P forecasts that the debt-to-EBITDA ratio of China tourism groups will remain at 2.42.9 times in 2020 and will fall to 2.02.4 times in 2021. S & P expects the company to generate 35-4 billion yuan in operating cash flow and 20-2.5 billion yuan in free-operating cash flow in 2020. The tax-free business generated 4.3 billion yuan in operating cash flow in the first half of 2020, up from 2.7 billion yuan in the same period last year, due to lower rents. S & P expects China Tourism groups to significantly reduce capital expenditure this year, focusing only on the construction of their Hainan operations.

S & P continues to regard CITS Hong Kong as a core subsidiary of China Tourism Group because of its exclusive policy function in visa processing for China Tourism Group. China Travel Service Hong Kong Group is also wholly owned by China Tourism Group. While s & p expects that CTS Hong Kong will bring lower revenues and gross profits to the group as the china tourism group expands, s & p expects it to account for about 70 per cent of its assets and is fully integrated with the china tourism group.

S & P expects the Chinese government to step in to support Chinese tourism groups if they run into financial difficulties. S & P's assessment of government support is based on the record of the Chinese government providing emergency liquidity to China Tourism Group and transferring tourism-related assets to the company.

Environmental, social and governance (ESG) factors related to rating and foresight actions:

Health and safety

The "stable" outlook of the China Tourism Group reflects S & P's expectation that its tourism-related activities will recover more quickly from the impact of COVID-19. Therefore, the rating and outlook of the Hong Kong China Travel Service Group will be in line with that of the China Tourism Group.

The "stable" outlook of China Tourism Group also reflects S & P's expectation that the recovery of domestic tourism in China will help accelerate the company's business recovery, as demonstrated by the growth in Hainan and online sales. Rent concessions and the shift to pure commission rent (short-term or longer) will reduce the pressure on EBITDA. S & P forecasts that the group's debt-to-EBITDA ratio will improve to less than three times by 2020, compared with S & P's previous forecast of 4.0-4.5 times.

S & P could downgrade China Travel Group if it sharply increases capital spending or makes large acquisitions to increase its debt-to-EBITDA ratio to more than 3.0 times. The company has been investing in urban shopping and other retail stores in Hainan. Depending on the structure of commission and rent payment, this may reduce the long-term profitability of China Tourism groups.

In unlikely circumstances, if S & P weakens its assessment of any of the following, the company's rating may be downgraded: (1) the status and importance of CITS Hong Kong to China Tourism Group; or (2) the possibility of special support from the government to China Tourism Group. This may happen if the policy role of CTS as the only visa processing and management entity for residents of Hong Kong and Macau in China changes, or if the business is separated from the China Tourism Group.

S & P may upgrade its rating if China Tourism Group can strengthen and improve its market position, size and geographical diversity, while maintaining profit margins expansion and low leverage. If China Tourism Group can strengthen its urban and overseas retail operations while maintaining its dominant position in China's airport duty-free business, the rating may be upgraded. S & P could also upgrade its rating if China Travel Group can continue to reduce its debt-to-EBITDA ratio to less than 2.0 times. This can happen if the company is changed to invest or acquire in a more conservative way.

The translation is provided by third-party software.


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