摘要:Sensor Tower商店情报平台显示,2020年8月中国手游发行商在全球 App Store 和 Google Play 的收入排名。榜单中30个手游发行商8月全球吸金18.6亿美元,占当期全球手游总收入27.3%。
特别说明:本报告仅统计发行商收入,且不包括中国地区第三方安卓渠道收入。
中国手游发行商收入Top30
得益于《荒野行动》,《明日之后》等游戏在日本的卓越表现,网易游戏8月收入环比增长8.5%。本期日本市场贡献了网易游戏全球收入的35%,仅次于中国市场。去年同期,来自日本的收入占比为27%,在全球人均付费最高的手游市场,网易仍在刷新收入记录。
4399于7月底在日本市场推出RPG手游《剑魂》(剣魂~剣と絆の異世界冒険伝),上市后该游戏收入稳步增长,本期带领发行商收入环比增长8.5%,并重回榜单前十。
随着《无尽对决》暑期活动推出,以及拳皇皮肤上线,沐瞳科技8月收入环比增长34.6%,达到历史第二高位,仅次于今年5月。我们在Q2东南亚手游市场分析中曾指出,受疫情影响,当地手游收入同比增长43.8%。主打东南亚市场的沐瞳科技同样进入高速增长通道,今年前8个月收入较去年同期增长48%。
继成功打造《偶像梦幻祭》IP之后,乐元素8月在日本市场推出英雄养成新游《HELIOS Rising Heroes》(エリオスライジングヒーローズ ),进一步拓展女性向手游市场。
随着新游《未定事件簿》在中国上市,以及《崩坏3》S级新角色登陆海外市场,米哈游8月收入环比增长25%,排名上升至第20名。

哔哩哔哩方面,《公主连结Re:Dive》4月中旬上市以来表现稳定,本期收入基本与《命运-冠位指定》持平,成为发行商旗下又一收入增长引擎。
6月底上市的《最强蜗牛》本期依然雄踞中国手游畅销榜第6名。另一方面,其繁体中文版本由雷霆游戏发行,在8月港台手游畅销榜分列第4和第5名,并带领雷霆游戏收入环比增长47.6%,跻身中国手游发行商收入榜第31名。
此外,入围全球收入Top100的中国厂商还有龙腾简合,多益网络,Tap4Fun和乐易网络共35家厂商。
中国App Store手游收入Top20
本期榜单与上期相比变化不大,《三国志幻想大陆》,《最强蜗牛》,《新神魔大陆》和《放开那三国3》等新游稳居中国手游市场头部;《穿越火线》,《明日之后》和《一梦江湖》重回榜单,以下是8月中国App Store手游收入Top20。

Source: SensorTower
Author: Nan Lu
Abstract: Chinese mobile game publishers ranked in global App Store and Google Play revenue in August 2020, according to the Sensor Tower Store intelligence platform. The 30 mobile game publishers on the list earned 1.86 billion US dollars globally in August, accounting for 27.3% of the total revenue of mobile games in the current period.
Special note: this report only calculates the revenue of publishers and does not include revenue from third-party Android channels in China.
Chinese mobile game publishers earn Top30
Thanks to the outstanding performance of games such as Operation Wild and after tomorrow in Japan.NetEaseRevenue from the game increased by 8.5% in August compared with the previous month. In this issue, the Japanese market contributed 35% of NetEase, Inc's global revenue, second only to the Chinese market. In the same period last year, income from Japan accounted for 27%, and NetEase, Inc is still setting a new income record in the mobile game market with the highest per capita payment in the world.
4399At the end of July, the RPG mobile game "Sword Soul" was launched in the Japanese market. After its listing, the game's revenue increased steadily, led the publisher to increase its revenue by 8.5% month-on-month, and returned to the top 10.
With the launch of the "endless duel" summer activity, and the boxing king's skin on the line.Pupil technologyIncome rose 34.6% month-on-month in August, the second highest in history, second only to May this year. In our analysis of the Q2 Southeast Asian mobile game market, we pointed out that due to the impact of the epidemic, local mobile game revenue increased by 43.8% compared with the same period last year. Pupil technology, which focuses on the Southeast Asian market, has also entered a high growth channel, with revenue in the first eight months of this year up 48% over the same period last year.
After the successful creation of "Idol Dream Festival" IPMusic elementIn August, a new game called "HELIOS Rising Heroes" was launched in the Japanese market to further expand the market for women to mobile games.
With the new tour "undecided event Book" listed in China, and the new S-level character of "collapse 3" landing in overseas markets.Miha TourRevenue rose 25% month-on-month in August, rising to 20th place.

bilibiliOn the other hand, Princess Link Re:Dive has been stable since its listing in mid-April, and its income is basically the same as that of Destiny-Crown designation, making it another revenue growth engine of issuers.
The strongest snail, which went on sale at the end of June, still ranks sixth on the best-selling list of mobile games in China. On the other hand, its traditional Chinese version is made up ofThunder gameIssued, the best-selling list of mobile games between Hong Kong and Taiwan ranked 4th and 5th respectively in August, and led the revenue of Thunder games to grow by 47.6% month-on-month, ranking 31st among Chinese mobile game publishers.
In addition, Chinese manufacturers are among the finalists for global revenue Top100.Longteng JianheDuoyi networkTap4FunAndLeyi networkA total of 35 manufacturers.
China App Store mobile games income Top20
Compared with the previous issue, this issue has not changed much compared with the previous period. New games such as "the Fantasy mainland of the three Kingdoms", "the strongest Snail", "the New Devil mainland" and "opening up the three Kingdoms 3" are firmly at the top of China's mobile game market; "Crossing the Line of Fire", "after tomorrow" and "A Dream of Rivers and Lakes" are back on the list. The following is China's App Store mobile game revenue Top20 in August.
