Accenture PLC pointed out that communication service providers should become the core of connected family ecology to better meet the needs of users.
Beijing, July 6, 2020 / PR Newswire /-- Accenture PLC recently released his new book, "the Future Home in the 5G era."The Future Home in the 5G Era), showing a picture of the development of the "future family" based on people's needs. The book points out that communication service providers, including wireless network operators, telecommunications companies, cable network services and Internet service providers, are the core of serving future families and building a digital ecology.
In super-connected future families, people can enjoy personalized telecommuting and learning, health care and telemedicine, social networking, immersive entertainment, child care, and care for the elderly. Communication service providers have established a long-term and reliable relationship with consumers and should leverage their capabilities such as 5G technology to actively build new business models, promote platform-based innovation, and reshape customer experiences inside and outside the home.
Jefferson Wang, one of the authors of the book and managing director of Accenture PLC's technology strategy and consulting business, said: "the COVID-19 epidemic is spreading around the world, bringing challenges to people's lives and work, while highlighting the importance of the family environment. Today, the definition of 'home' has changed, and more and more people are working from home, educating their children, playing games and recreational activities, and even interacting with doctors. Communication service providers should adjust in time to adapt to changes and better support consumers and businesses in future family scenarios. "
Accenture PLC pointed out that on the one hand, the epidemic may affect the deployment of 5G networks. On the other hand, like the application curve of all new technologies, the large-scale promotion of 5G wireless technology will take several years. However, with the expansion of the scope of application, 5G will promote the development of other digital technologies, further give birth to new, high-quality digital services, greatly change consumers' way of life, and reshape the future family ecosystem.
The future ecosystem will include not only equipment manufacturers, platform providers and application manufacturers, but also enterprises in other areas such as healthcare and consumer goods to meet important user needs. Accenture PLC pointed out that partners should cooperate better to build future families, and communication service providers are the core and key of this ecosystem.
Zhu Hong, president of Accenture PLC's communications, media and high-tech business in Greater China, said: "with the integration of family, work, health care, entertainment and other needs, a new digital lifestyle will become a trend. Families will have huge needs in the future. Ecosystem participants not only need to collaborate on the reengineering, construction, and design of products and services, but must also deliver, manage, and store these solutions in a trusted manner. "
Zhu Hong added: "Communication service providers need to put people's needs at the center of their strategy, actively integrate all kinds of digital infrastructure, and strive to become the coordinator of the ecosystem in the future. This will not only meet people's growing demand for home, but also promote the sustainable growth of their own business. "
If communications service providers are to assume the new leadership role of ecosystem coordinator, they need to transform their business and culture to enhance their agile competitiveness, while at the same time committed to maintaining their performance in terms of growth, profitability, sustainability and user trust. To this end, enterprises need to take action in the following six areas:
- Digitally transform the front-end business of the enterprise to create real-time,PositiveThe user experience helps consumers master the dominance of the future family.
- Reinvent the corporate background to make it more streamlined and agile, and better support innovative and changing business models and high-frequency customer interactions.
- Train employees to master the necessary new skills and be able to handle them in a new service-oriented business environment.
- Rapid product development to meet the changing needs of future family users.
- Build an agile technology platform that can quickly expand and embrace an ecosystem of many partners.
- Create a broader interconnection, combining 5G and other elements to provide ubiquitous connectivity for the future development of the family.
The English version of the House of the Future in the 5G era was published in April 2020 by Accenture PLC industry expert Wang Tong and Boris Morrel (Boris Maurer). The Chinese version of the book is in the making process. For more information, please visit:.