Sina Science and Technology News on the morning of April 2, iQIYI, Inc.With the engraved version of App officially launched in all channels, as a diversified comprehensive video community products, its goal is "China YouTube", forming a strategic coordination of long and short videos.

At present, iQIYI, Inc. 's engraved version contains not only video content made by iQIYI, Inc. and copyright chief, such as film and television, variety, animation, etc., but also short video content shared by creators, covering vertical categories such as entertainment, games, knowledge and so on. In the playback experience, the iQIYI, Inc. engraving version uses a seamless rotation of the horizontal and vertical screen to watch the experience, which can be achieved by clicking the "immersion" button on the right side of the screen.

In addition, iQIYI, Inc. has become another distribution platform for iQiyi along with the engraved App. IQiyi recently divided the information flow into strategic indicators from video playback volume to effective video playback time, which means that the key indicators used by iQIYI, Inc. with engraved App and YouTube are the same.

Gong Yu, founder and CEO of iQIYI, Inc., mentioned in the earnings call in the fourth quarter and full year of 2019 that video models similar to YouTube have a low share of the Chinese market and will have great opportunities in the future. At that time, he revealed that iQIYI, Inc. is about to launch with the engraved version, and the main standard product is YouTube. GE Hong, senior vice president of iQIYI, Inc., a former global vice president of Airbnb and in charge of China, joined iQIYI, Inc. in 2019. Gong Yu said he had "brought a wealth of experience in technology and management." (he Chang)