$PRADA (01913.HK)$ Increased by over 5%, as of the time of writing, it is reported at HKD 50.5, with a transaction value of HKD 64.6464 million.

In terms of news, PRADA announced that on April 10, 2025, the company plans to $Capri Holdings (CPRI.US)$acquire all shares of GIVI Holding S.r.l. (i.e., Versace Holding Company) for an enterprise value of USD 1.375 billion (equivalent to approximately EUR 1.25 billion or HKD 10.67 billion) (subject to certain adjustments).

It is reported that Versace was founded in 1978 in Milan and is one of the world's top fashion design brands, also representing Italian luxury globally. With its exceptional brand recognition, Versace is a unique asset in the Luxury Goods sector. Versace's distinct aesthetic style will bring a high degree of complementary effects to the PRADA group's brand portfolio and showcase enormous untapped growth potential through a diverse value creation strategy.

Under the PRADA group, Versace will maintain its brand creativity and cultural heritage, while fully benefiting from the advantages of the group's comprehensive platform (including industry capabilities, retail execution power, and operational expertise).

Editor/Rocky