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Netflix Announces Willy Wonka-Inspired Reality Competition With A 'Golden Ticket' Twist

Benzinga ·  Mar 21 17:20

Streaming giantNetflixInc.(NASDAQ:NFLX) is launching a new reality competition set in the familiar world of Willy Wonka. Thecompany continues to bet on reality series to attract new subscribers and keep its large base of existing subscribers.

What Happened:In a move that could follow the successAmazon.com Inc(NASDAQ:AMZN) had with "Beast Games" from content creatorMrBeast, Netflix is launching a reality competition in the spirit of the literary classic "Charlie and the Chocolate Factory."

Netflix is currently casting U.S. residents aged 18 or older in a competition called "Wonka: The Golden Ticket."

"For...

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