Commercial banks, which have been "pushed to the wall" by third-party sales institutions, are finally starting to "fight back strongly" in the field of public fund sales!

Just entering the second week of 2025, commercial banks have raised the "flag of fee reduction" and cut the fund agency commission rate to "10%".

For instance, MINSHENG BANK, Bank of Qingdao, and others have announced that the deadline for their fund agency commission discount activities will be set at March 31, 2025.

More proactively, Industrial Bank and Bank Of Communications have extended the 10% fee discount to December 31, 2025.

Agricultural Bank Of China directly announced that its fund agency commission discount activities will be extended from December 27, 2024, until further notice.

CM BANK, which first announced a comprehensive 10% fund agency commission in July 2024, is also making a strong push after the start of the year to promote a "strong opening" in the fund agency market.

This time, it is evident that commercial banks are playing seriously!

MINSHENG BANK launches nearly 500 "10%" Funds.

MINSHENG BANK's announcement shows that to better serve Fund clients, after discussions with relevant Fund management companies, MINSHENG BANK has decided to offer discounts on trading fees for certain securities investment funds, with the promotional period from January 1, 2025, to March 31, 2025.

During the activity period, purchasing or RSP through MINSHENG BANK's counter, online banking, and mobile banking channels, including the Silver Hua Zhongzheng FTSE China A50 ETF Fund A and Tianhong Zhongzheng Innovation and Entrepreneurship Chinext 50 Index Fund A among 465 fund products, will receive a 10% discount on the purchase and RSP fee rates.

Index, Commodity, and QDII Funds are the focus.

A detailed study of the 465 funds from MINSHENG BANK reveals that most are popular varieties in the market in recent years.

Such as, index funds, enhanced index funds, commodity-type funds, QDII stock funds, and QDII alternative investment funds.

In addition, during the same period, RSP was conducted for about 36 fund products such as the Fuguo Quality Development Mixed Fund and the Huaan Media Internet Mixed Fund through the counters, online banking, and mobile banking channels of the Agricultural Bank Of China, enjoying a 10% discount on the RSP fee.

Furthermore, MINSHENG BANK also reminds that the fixed amount fee rates for fund purchases/RSP do not enjoy this fee rate discount. The purchase fee rate only applies to the front-end purchase handling fee of the aforementioned fund products that are in the normal purchase period and does not include the fund handling fee for fund conversion.

The Bank of Qingdao has expanded its discount offerings to 190 varieties.

Coincidentally, the Bank of Qingdao also announced recently that it will offer a phased discount on the subscription and Regular Savings Plan (RSP) handling fee rates for some publicly offered funds it distributes.

Specifically, personal investors who purchase 'discounted Fund' through the Bank of Qingdao's mobile banking, online banking, or smart outlets will enjoy a discount on the purchase handling fee starting from 10%.

The deadline for the fee rate discount activity is March 31, 2025. Any subsequent discounts will be announced separately.

The list of fund products attached to the announcement includes more than 190 funds.

Bank Of Communications offers discounts for the entire year.

More determined than the previous two, Bank Of Communications has taken action.

At the end of last year, Bank Of Communications announced that, after negotiations with relevant fund management companies, it decided to continue the handling fee discount activity for the open-ended funds distributed by Bank Of Communications from January 1, 2025, 0:00 to December 31, 2025, 24:00.

The Bank Of Communications uniquely disclosed a product list that will not participate in the fund subscription and RSP fee rate discount activities in 2025, totaling about 300 funds. In other words, as long as it is not one of these 300 funds or a large amount of subscription charged on a per-transaction basis, under certain conditions, it can participate in the fee discount at a 10% rate.

In addition, Bank of Communications specifically reminds that as of 24:00 on December 31, 2025, all personal pension fund Y shares will enjoy the participation fee discount.

The announcement also indicated that customers who have not received the 10% fee rights of the fund will not enjoy this fee discount through mobile banking.

The Industrial Bank offers many long-term discounts.

The Industrial Bank also announced at the end of November 2024 that, after negotiation with relevant fund companies, it has decided to launch a fee rate discount activity for the open-ended index funds (approximately 587 funds listed) sold by the Industrial Bank from December 2, 2024, to December 31, 2025.

During the fee discount campaign, individual investors can purchase and set up regular and fixed investments in open-ended index funds (products listed) through channels such as Industrial Bank's mobile banking, online banking, intelligent counters, and business outlets, enjoying a 90% discount on the fund subscription handling fee. The original subscription or RSP fee for index funds that charge a fixed fee per transaction will not participate in this fee discount campaign and will still be charged at the original fixed fee.

From the start of the campaign, newly added index funds participating in this fee discount will be subject to the product handling fees disclosed by the fund company announcements and the purchase channels of this bank, and Industrial Bank will no longer make separate announcements. For index funds exiting this fee discount, Industrial Bank will inform separately, please pay attention to the relevant announcements on the Industrial Bank official website.

The pension section is receiving attention.

In addition to the previously mentioned Bank of Communications fully participating in the fee rate discount for individual pension funds Y shares, the Agricultural Bank Of China has also separately announced a discount on the subscription fee rate for Y shares.

In December 2024, the Agricultural Bank Of China announced that in order to support the construction of China's multi-tiered, multi-pillar pension insurance system, reduce fund holding costs, and optimize the investment experience for customers, it intends to offer discounts on subscription and RSP trading fees for Y shares of public funds sold by the bank after consulting with the relevant fund managers.

From December 27, 2024, until further notice from Agricultural Bank Of China, investors purchasing Class Y shares of public funds included in the preferential product list at Agricultural Bank Of China will receive a 90% discount on subscription and RSP fees. The public funds Class Y shares participating in this fee discount are some public funds included in the personal retirement fund directory of the China Securities Regulatory Commission and sold by Agricultural Bank Of China.

Although the discount activities of various Banks mostly have certain deadlines, the broad coverage and long duration of this round of discounts also signify the determination of the relevant Institutions.

This is certainly not a bad thing for fund investors.