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异动直击 | 名创优品升近6%,股价创近一年内新高,公司将与《黑神话:悟空》共同推出联名产品

Market Update | MINISO rises nearly 6%, reaching a new high in the past year, the company will launch co-branded products with "Black Myth: Wukong."

Futu News ·  Jan 3 09:47

$MNSO (09896.HK)$It rose nearly 6%, reaching 50.70 Hong Kong dollars, with the stock price hitting a new high in nearly a year during the trading session.

In news, recently, MINISO announced a partnership with the popular game "Black Myth: Wukong," becoming its official authorized partner. This collaboration, themed "MINISO cordially welcomes the chosen one," will explore new ways of IP collaboration. As a globally recognized IP design retail group, MINISO has cooperated with over 150 well-known IP figures worldwide. MINISO will jointly launch co-branded products with "Black Myth: Wukong," expected to be released in 2025.

"Black Myth: Wukong" is set to be released in August 2024, becoming the first domestically produced AAA game, and as of now, it is estimated to have surpassed 23 million copies sold on the Steam platform.

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