The Financial Times of the United Kingdom reported, citing documents from the USA Securities and Exchange Commission (SEC), that Spotify (SPOT.US) has seen about 20 executives and Directors reduce their Shareholding within a year, cashing out 1.25 billion USD, with significant reduction activities occurring in November and December.

This year, Spotify's stock price has increased 1.45 times, with a Market Cap approaching 100 billion USD. According to SEC documents, founder and CEO Daniel Ek sold nearly 0.35 billion USD worth of Spotify Stocks this year, with the most recent Shareholding reduction on December 11, involving 28 million USD. Another founder and Director, Martin Lorentzon, cashed out more than 0.55 billion USD this year.

A Spotify spokesperson stated that as part of long-term financial planning, several Spotify executives have sold some of their holdings.