share_log

中兴商业(000715.SZ):在首秀、首展、首发方面,公司有效整合资源,积极对接品牌

Zhongxing Shenyang Commercial Building Group (000715.SZ): In terms of its debut, first exhibition, and first release, the company effectively integrates resources and actively connects with brands.

Gelonghui Finance ·  Dec 20 15:23

On December 20, Gelonghui reported that Zhongxing Shenyang Commercial Building Group (000715.SZ) stated at an investor relations event that the first-store economy is significant for promoting Consumption Upgrade, facilitating industry innovation, and enhancing brand image, while physical retail can better realize the landing of the first-store economy. Regarding first stores, Zhongxing Shenyang Commercial Building Group has been proactively planning its business layout, having proposed and implemented the "exclusive Operation" strategy early on, continuously optimizing its brand collection, even before the "first-store economy" Concept existed. In recent years, the company has made every effort to create Block Orders, image stores, flagship stores, and first stores, successfully introducing 20 first stores in Northeast China, 26 first stores in Liaoning Province, and 36 first stores in Shenyang. Additionally, there are 33 national first image stores located within Zhongxing Shenyang Commercial Building Group. In terms of premieres, exhibitions, and launches, the company has effectively integrated resources and actively connected with brands, cultural troupes, artists, and government resources, continuously promoting star-studded premieres, limited and new product launches, as well as the landing of oil painting exhibitions and intangible cultural heritage exhibitions, achieving good social effects while effectively driving traffic growth and sales performance. The dinosaur museum project recently created by the company is a new business format that integrates museums and commerce and represents an innovative first in terms of business models. The Shenyang Zhongxing Dinosaur Museum will be the first dinosaur-themed museum located within a commercial facility in the country.

The translation is provided by third-party software.


The above content is for informational or educational purposes only and does not constitute any investment advice related to Futu. Although we strive to ensure the truthfulness, accuracy, and originality of all such content, we cannot guarantee it.
    Write a comment