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Sensor Tower:11月35个中国手游厂商合计吸金18.7亿美元 占全球TOP100手游发行商收入34.8%

Sensor Tower: In November, 35 Chinese mobile game companies collectively earned 1.87 billion USD, accounting for 34.8% of the income of the Global TOP 100 mobile game publishers.

Zhitong Finance ·  10:39

According to Sensor Tower's app store intelligence platform, in November 2024, a total of 35 Chinese companies made it to the Global Mobile Game Publisher Revenue Top 100, collectively earning 1.87 billion US dollars, which accounts for 34.8% of the total revenue of the Global Top 100 mobile game publishers for this period.

Recently, the Zhizhong Financial APP learned that Sensor Tower's app store intelligence platform reported that in November 2024, a total of 35 Chinese companies entered the Global Mobile Game Publisher Revenue Top 100, earning a total of 1.87 billion US dollars, representing 34.8% of the revenue of the Global Top 100 mobile game publishers.

Top 30 Chinese mobile game publishers by revenue

On November 7, NetEase (09999) launched the second collaboration of "Identity V × Persona 5 Royal Edition". This IP collaboration quickly raised the game's global daily revenue to nearly 8 times the average of the first 3 days. On November 14, the game welcomed the update of the new storyline version "The Rise of the Clamor" and the launch of Season 35 · Essence 3, generating another revenue peak. Driven by the IP collaboration and content updates, "Identity V" saw a 91% month-on-month surge in global revenue this period, helping NetEase maintain its position as the runner-up in the publisher revenue ranking.

Two classic synthesis mobile games from Lemon WeiQu, "Gossip Harbor" and "Seaside Escape", saw a global revenue increase of 6% and 3% respectively in November, both reaching their highest records since launch, securing the champion and third place in this period's global synthesis mobile game revenue ranking, propelling Lemon WeiQu's revenue up by 4% and moving up 2 places to 6th in the revenue ranking, becoming the champion of synthesis mobile game publishers.

Haibi Games' global revenue doubled in November, significantly rising 10 places to 8th in the revenue ranking. This surge is mainly due to the outstanding performance of its two new mixed Leisure games, "Capybara Go!" and "Archero 2". "Capybara Go!", featuring a cute capybara character, innovative gameplay, and a mixed monetization mechanism, saw its revenue triple in November, ranking 5th in this period's global mobile game revenue growth chart. "Archero 2" upgraded the art style, skills, and gameplay based on its predecessor, gaining popularity among both new and old players, and topped the Google Play download charts in South Korea and Taiwan.

In recent years, Haibi Games has launched a series of hit products in the mixed Leisure game sector, including "Archero", "PunBall", "SSSnaker", "Survivor!.io", "Archero 2", and "Capybara Go!". By continuously innovating content and gameplay and actively investing in advertising, Haibi Games has successfully expanded into international markets, with overseas revenue accounting for 90% in 2024, maintaining a leading position in the mixed Leisure mobile game market.

On November 12, the romance interaction mobile game "Love with Space" by Paper Games launched the cat-themed card pool event "At Your Command, Breeder," with four male protagonists transforming into various cat styles to bring players a brand new gaming experience. On the day of the event, the game's revenue surged to its highest value since launch and once again topped the global mobile game bestseller list. In November, the game's revenue increased by 35% month-on-month, dominating the interactive story mobile game sector, complemented by a slight rebound in revenue for "Shining Nikki," leading to a 31% increase in Paper Games' revenue, firmly holding the 11th position on the income list.

Bilibili's "Three Kingdoms: Strategize the World" launched the "Battle with BLG for Half-Year Anniversary Theme Server" event and S4 Championship Season "Boiling in the Nine Provinces" in November, resulting in a 34% month-on-month revenue increase. Meanwhile, the RPG new game "Jujutsu Kaisen Phantom Parade," developed by Sumzap and published by Bilibili outside Japan, officially launched this month. Based on the highly popular anime "Jujutsu Kaisen," this IP game topped the iOS mobile game downloads in the USA and the total downloads on Google Play in South Korea on its first day. Influenced positively by several games, Bilibili's current revenue rose by 77%, climbing 8 spots to rank 13th on the list.

In mid-November, Kuro Games launched version 1.4 of "Echocalypse" titled "Night Knocks on Daylight's Door," featuring limited resonance character "Tsubaki," the companion star task "A Fork in the Star Sea," as well as the introduction of new weapons and events, causing the game's revenue in November to grow nearly 60% month-on-month. This pushed Kuro Games' revenue up by 53%, placing it 20th on the income list.

Outside the list, the Chinese mobile game publishers that made it into the global TOP 100 for revenue are: Youku Shengshi, Tap4Fun, Thunder Network, Shenzhen Bingchuan Network, and Zhi Xing Starlink, totaling 35 companies.

Top 20 mobile game revenue rankings on the China App Store

Tencent's (00700) "Honor of Kings," "Peacekeeper Elite," and "Dungeon and Fighter: Origins" swept the top three positions on the Chinese iOS mobile game revenue list in this period.

The doomsday-themed 4X strategy mobile game by Diandian Interactive, "Endless Winter," saw a 6% revenue increase in November in the Chinese iOS market, maintaining the 4th position on the list. As of December 19, "Endless Winter" has accumulated nearly 0.2 billion dollars in revenue in the Chinese market.

On November 8, the WRN4 League of Legends mobile game national finals officially commenced, launching the "City of Duality" collaborative event. This period's revenue from League of Legends Mobile in China's iOS market increased by 59% month-on-month, ranking 6th on the list.

With the commencement of the limited-time series discount event on November 11 for Singles' Day Sales, the daily revenue of "Romance of the Three Kingdoms: Strategic Edition" rapidly climbed to the highest value of 2024, topping the Chinese iOS mobile game bestseller list for the day. This period's revenue surged by 80% month-on-month, rising 9 places to rank 8th on the revenue list.

On November 1, the debut of the new side story "Silver Lake Train" caused a rapid increase in daily revenue for "Arknights," setting a record for this year and rising to 2nd place in China's iOS mobile game revenue list. This period's revenue surged by 246% month-on-month, returning to the 17th place on the list.

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