According to the Zhito Finance APP, YGM TRADING (00375) reported a revenue of 88.524 million Hong Kong dollars for the six months ending September 30, 2024, a decrease of 16.94% year-on-year; the loss attributable to equity shareholders narrowed to 2.086 million Hong Kong dollars, down 71.93% year-on-year; the basic loss per share was 1.3 Hong Kong cents.

The announcement states that the decline in revenue is primarily due to a decrease in retail sales following the launch of a new trademark licensing agreement in mainland china. This strategic licensing arrangement allows the group to maintain the position of the "Ashworth" brand in the mainland china market. Through this arrangement, the group can leverage potential opportunities while reducing the risks associated with directly managing the retail trade. This approach reflects a strategic leverage of brand strength and market influence without taking on the complexities and responsibilities of direct retail management.