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港股概念追踪|电影市场低迷 2025年影视行业供给有望强势恢复(附概念股)

Hong Kong stock concept tracking | The movie market is sluggish, and the supply of the film and television industry is expected to recover strongly in 2025 (with concept stocks).

Zhitong Finance ·  Nov 28 09:24

In 2025, the supply in the film and television industry is expected to recover strongly, with a bullish outlook on AI video technology empowerment.

According to data from Lighthouse, as of November 26 at 17:00, the total box office of new films in the 2024 New Year’s Day season (from November 22 to December 31) reached 0.304 billion yuan, with 'Good Things' leading with 0.192 billion yuan. So far this year, the total box office has reached 39.963 billion yuan and is about to surpass the 40 billion yuan mark.

The current imbalance between supply and demand in the film market has led to losses for several films, prompting deep adjustments in the cinema line industry. The industry leaders benefit from scale effects and increased market concentration, while audiences' demands for film content quality have risen, driving the film industry chain towards quality content and market optimization.

Zhitong Finance APP learned that Huajin Securities released a research report stating that according to the '2024 Generation Z Singles' Day Consumer Behavior Report', among the choices regarding consumer attitudes, 'happy consumption, consuming for emotional value/interests' (40.1%) was the highest voted option, surpassing 'upgraded consumption concepts, paying more attention to consumption quality' (37.1%).

Mature IP has unique story backgrounds and emotional connections, achieving a mutual transformation from offline entities to online virtual representations based on these traits. The manifestation of IP is becoming increasingly diverse.

Different types of IP have their own characteristics and interact with each other, with current gaming and film and animation IP occupying a major position.

The number of popular IPs is relatively scarce and highly homogenized, while niche IPs within smaller circles have become the source of channel differentiation.

The research report from China Securities Co., Ltd. points out that the fluctuations in the film and television industry's supply in 2024 led to a lackluster performance in the large cap. However, entering 2025, both domestic and imported films are expected to see a strong recovery in supply. For domestic films, the 2025 Spring Festival period is expected to become a concentrated period for historical top films, with a rich variety and numerous domestic films throughout the year. For imported films, several have already scheduled release dates in North America, with a bullish outlook on the recovery of movie-going demand next year. In terms of AI video, the usability of AI tools such as Sora, Pika, KeLing, and HaiLuo is expected to improve, with a bullish outlook on AI empowering film and television content production.

The Hong Kong stocks related to the film and television industry chain include:

IMAX China (01970.HK), star cm (06698.HK), maoyan ent (01896.HK), ali pictures (01060.HK), Lingmeng Film and Television (09857), china lit (00772), bilibili-W (09626), huanxi media (01003), and others.

The translation is provided by third-party software.


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