On November 27, Gelonghui reported that col group co.,ltd. (300364.SZ) stated in its investor relations that the company has three advantages in the overseas short drama market: first, a vast array of quality IP brings an upstream incubation advantage in the content industry chain; second, extensive experience in overseas deployment, covering a diverse range of overseas users; third, the self-developed AI large model "Chinese Xiaoyao" empowers multilingual professional short drama script creation and improves translation efficiency.
The company's overseas short dramas have formed a matrix-style development and have launched Sereal+ and UniReel. Sereal+ was launched in December 2023 and currently ranks among the top 30 in the USA IOS entertainment bestseller list, having gone live in over 100 countries and regions. UniReel is set to launch in November 2024, and its release marks the company's further expansion into the japan market, being one of the latest achievements of the "international priority" global strategy. col group co.,ltd. has established a specialized and high-quality international micro short drama development, production, and distribution team, which will bring more quality content to global users. In addition, the company's overseas affiliate CrazyMapleStudio (in which the company holds a 49.16% stake) launched the live-action short drama platform ReelShort in July 2022.