On November 27, the strategic signing ceremony and new product launch of ZhongAn Insurance (06060) and shengjingbank was grandly held on the Bund.
Zhitong Finance APP learned that, on November 27, the strategic signing ceremony and new product launch of ZhongAn Insurance (06060) and shengjingbank was grandly held on the Bund. The party secretary and chairman of shengjingbank, Sun Jin, assistant president Sun Yingpin; chairman of ZhongAn Insurance, Yin Hai, and executive vice president and board secretary Wang Min of ZhongAn Insurance, along with leaders from both sides, attended the signing ceremony. The theme 'Cooperative Win-Win, Creating the Future Together' aimed to explore the unlimited possibilities of win-win cooperation in financial services. Against the backdrop of the rapid development of cni xiangmi lake fintech index, this cooperation marks an important step for the two financial institutions on the path of digital transformation, injecting new vitality into the innovative development of the financial industry.
(On-site photo of the signing ceremony)
Wang Min, executive vice president and board secretary of ZhongAn Insurance stated that this cooperation is not only a partnership between two enterprises but also an important milestone in the digital wave of the financial industry. Therefore, both parties have the responsibility and obligation to seize this opportunity, deepen cooperation and innovation, create more value for society, and inject more momentum into economic development.
Deep cooperation, comprehensively enhancing financial services.
In this cooperation, ZhongAn will fully leverage its advantages in insurance technology, while jointly utilizing the technological innovation and service capabilities of ZhongAn Xinke. Together with shengjingbank, they will focus on 'joint operational business' and 'technology system upgrades', through deep resource integration and mutual complement of core competitiveness, to promote shengjingbank's business innovation and performance growth in the consumer credit sector, while continuously optimizing service standards to achieve an all-around upgrade of customer experience.
In terms of joint business operations, ZhongAn Insurance collaborates with ZhongAn Xinke to leverage its core advantages in data-driven strategies, design, and operation management, working together with shengjingbank to create a customer-centric full-chain operation system. Through strategies like customer segmentation, precise outreach, and risk control, existing customers are activated, acquisition costs are optimized, and market penetration is enhanced. At the same time, ZhongAn Insurance will provide shengjingbank with professional risk consulting services and credit enhancement solutions to support its achievement of more stable business growth.
The upgrade of technology systems is a key initiative in this collaboration. ZhongAn Xinke has developed a mature product matrix in areas such as financial business system architecture, digital user operation, data middle platform, platform engineering, and csi information security index, based on a product concept focused on user growth, and has tailored four major platforms for shengjingbank, covering the full lifecycle of digital transformation.
The data management platform will support the integration and insights of customer data, providing strong support for precise marketing and business decision-making; the operation management platform will realize automated marketing for the entire customer lifecycle, creating a refined operation closed loop; the comprehensive payment platform will offer diversified payment options, improving payment efficiency and customer experience; the mobile business development platform for account managers will reshape the business development model, empowering account managers and enhancing business development efficiency.
Innovative products to meet diversified finance needs.
The press conference also announced the latest product from ZhongAn Insurance focusing on empowering shengjingbank—Sheng e-loan. The new product has unique advantages and features in risk protection, consumer credit, and other areas. For example, in risk protection, the product will offer more comprehensive and personalized insurance solutions to help customers tackle various risk challenges; in consumer credit, it will provide customers with more flexible and convenient credit services through innovative product design and risk control models.
Through this strategic partnership, business innovation and performance growth between ZhongAn Insurance and shengjingbank will be effectively promoted, enhancing the market competitiveness of both parties. ZhongAn Insurance can leverage shengjingbank's offline channels and customer resources to further expand its business scope; shengjingbank can draw on the technology and operation experience of ZhongAn Insurance and ZhongAn Xinke to accelerate its digital transformation process.
At the same time, the cooperation between the two sides will also provide customers with higher quality, more convenient, and personalized financial services. Customers can enjoy innovative products that integrate the advantages of insurance and banks, as well as a more efficient service experience.
For the entire financial industry, this cooperation will effectively promote the digital transformation and innovative development of the industry. The cooperative model and experience between both parties will serve as a reference and reference for other financial institutions, facilitating the overall service level improvement in the financial industry.
Looking to the future, Zhong An Insurance, Zhong An Technology, and shengjingbank will continue to adhere to the principles of openness, innovation, cooperation, and win-win, deepen cooperation, explore the application scenarios of cni xiangmi lake fintech index, create greater value for customers, and contribute more to the development of the financial industry.