SoundHound AI, Inc. (NASDAQ:SOUN) shares are trading higher on Friday. The company announced the deployment of its conversational AI agent, Amelia at Apivia Courtage, as part of the AEMA Group. Here's what you need to know.

What To Know: In a press release on Thursday, SoundHound AI reported that Amelia AI agents managed over 100,000 customer calls in 2024, reducing the volume of inbound queries handled by human employees at Apivia Courtage by nearly 20%. These calls were largely focused on medical expense reimbursements and insurance policy information. The deployment, which began in Jan. 2023, was designed to improve efficiency and allow customer service teams to focus on higher-value tasks.

The CEO of Apivia Courtage, Emmanuelle Nguyen, stated that integrating the AI system enhanced work quality for employees and improved workplace atmosphere. Michael Anderson, EVP of Enterprise at SoundHound AI, emphasized the benefits of automation in enabling contact center staff to manage more complex tasks.

"With AI agents managing routine customer questions, Apivia Courtage's employees are now able to focus on more rewarding and valuable aspects of their work. We're thrilled to support them in delivering thousands of high-quality interactions," commented Anderson.

Apivia Courtage, operating under the AEMA Group, is one of France's largest insurance entities, serving over 11 million customers through more than 1,600 agencies and 3,900 brokers. The group's annual revenue exceeds €15 billion.

"Projects like this really show the incredible value AI and automation can deliver, not only to our customers but also to their customers," said Anderson.

SOUN Price Action: SoundHound AI shares were up 20.6% at $8.41 at the time of writing, according to Benzinga Pro.

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