On November 13th,$VITASOY INT'L (00345.HK)$ The stock surged by almost 6% in the afternoon, with a cumulative increase of over 1.3 times since the end of September.

According to information disclosed by the Hong Kong Stock Exchange, on October 7th, Yeung Chi Shing, the chairman of Sino Land, through his younger brother Yeung Chi Tat, first reported that through the office of Yeo Hiap Seng and his family, he holds a total of over 5% of the shares of Vitasoy. By October 24th, his shareholding had increased to 10.06%, reaching the threshold for convening a shareholders' meeting. In addition, Yeung Chi Shing and the Far Eastern institutions under his control also hold 5% of Vitasoy's shares. This means that the Yeung family collectively holds over 15% of the shares.

It is worth noting that recently, Vitasoy International implemented a large-scale "official price reduction" for its product line. According to a widely circulated "Vitasoy Limited" signed "Vitasoy Tea Series Price Adjustment Notice", the supply prices of Vitasoy's 250ml single-pack tea, 500ml PET, and 310ml gift box of various tea beverages have been adjusted downwards for dealers, with an average reduction of about 2 yuan per item. Industry experts speculate that Vitasoy's price reduction is not only influenced by the decrease in white sugar prices, but may also be part of the company's strategy adjustment to address the long-standing issue of price inversion.

Editor/Somer