Naixue Tea (02150.HK) announced that the group continues to advance its 'health strategy' and officially launched the industry's first 'sugar-free fresh fruit tea' series on October 10, while also introducing the first product in this series, 'sugar-free - Naixue Black Grape'.
The group mentioned that within one month of its launch day, Naixue Tea's stores have sold over 1.8 million cups of 'sugar-free - Naixue Black Grape' and over 3.1 million cups of the 'sugar-free fresh fruit tea' series, leading to an overall increase in sales volume of the 'fresh fruit tea' series. The proportion of 'fresh fruit tea' series products in total beverage sales has increased by 16.4 percentage points compared to the same period last year.
The group also stated that the launch of the 'sugar-free fresh fruit tea' series has further enhanced the group's brand influence, and the number of registered members has now reached 0.1 billion.