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祥源文旅(600576.SH)拟与祥源控股等共同设立祥源通航 布局空中旅游新业态

Zhejiang Sunriver Culture Tourism (600576.SH) plans to jointly establish Sunriver Aviation with Sunriver Holdings, etc., to develop a new format of aerial tourism.

Zhitong Finance ·  Nov 11, 2024 20:01

Zhejiang Sunriver Culture Tourism (600576.SH) announced that, based on the company's nationwide layout of tourist destinations and future...

Zhejiang Sunriver Culture Tourism (600576.SH) announced that, based on the company's nationwide layout of tourist destinations and the broad prospects of combining general aviation with the tourism market in the future, and in response to the national call for the enhancement of new quality productive forces, to enrich the diversified supply of tourist destination products, and further enhance tourists' travel experience, Zhejiang Sunriver Culture Tourism intends to jointly establish Sunriver Aviation with its indirectly controlled shareholder Sunriver Holdings and Mr. Liu Jiangtao. The registered capital of Sunriver Aviation is 50 million yuan. Among them, Zhejiang Sunriver Culture Tourism will contribute 40 million yuan with a shareholding ratio of 80%; Sunriver Holdings will contribute 5 million yuan with a shareholding ratio of 10%; Liu Jiangtao will contribute 5 million yuan with a shareholding ratio of 10%.

This external investment and related transaction to establish 'Sunriver Aviation' is a comprehensive exploration by Zhejiang Sunriver Culture Tourism in the field of aerial tours in scenic areas. In the future, the company will actively develop new formats of aerial tourism through 'Sunriver Aviation', combining the industrial and resource advantages formed by Sunriver Holdings' many years of layout in the tourism industry with Mr. Liu Jiangtao's rich experience in the general aviation and tourism industries. By using general aviation equipment such as electric VTOL aircraft to explore and conduct aerial sightseeing tours in various tourist destinations under the company, it aims to further enhance the market competitiveness and influence of the company's tourism products, promote consumer spending on travel services, and promote high-quality development of the tourism industry.

This external investment and related transaction aligns with the company's overall strategic planning, complies with the national advocacy for enhancing the new quality productive forces in the cultural and tourism scenes, is beneficial for enriching the company's operational formats, enhancing operational efficiency, accelerating innovative development, improving the company's overall competitiveness, and holds significant guiding significance for the company's long-term development.

The translation is provided by third-party software.


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